The falling price of ultra high-resolution displays, commonly called 4K2K or simply 4K displays, is leading to the same chicken-and-egg conundrum high-definition TVs faced a few years ago: Which comes first, the content
Although it is absolutely true in marketing that you can't be all things to all people, it is equally true that sometimes you need to expand the range of customers you are targeting
It's been a full decade since Frederick Reichheld revealed "the one number you need to grow" to the business world in an article published in the December edition of Harvard Business Review. The
Whether you’re a startup or simply a small business, marketing can be a challenge. You likely lack the resources to have a dedicated marketing professional on staff, or to have substantial budget dedicated
A Web service that helps small businesses organize contests based around graphic design needs has launched a professional tool set targeted at creative agencies and marketing departments, it announced this week. 99designs has
By Francis Moran Last week I had a call with a CEO who has twice been a client. Along with a technical founder, he's been working on a new startup for about a
Two Toronto-based social software startups are merging after Influitive Corp. announced its acquisition of Engagio yesterday, but the teams have already been working together for nearly two weeks, according to the founders.Influitive offers
Ready, set, go! It is the big day. The Consumer Electronics Show opens with over 3,000 vendors and more than 150,000 attendees. I was ready, arrived at the opening, with my trusty backpack,
The latest draft regulations for Canada’s anti-spam law were published today in the Canada Gazette and the government is asking for consultation on them until Feb. 4.While Canada’s Anti-Spam Legislation (CASL) received Royal
The anti-spam legislation passed into law more than two years ago will not be coming into force until late in 2013 and possibly not until 2014, according to an Industry Canada official. It’s
A Toronto-based startup firm that helps companies turn happy customers into marketing advocates has raised a $7.3 million Series A round of funding.Influitive, also co-headquartered in San Francisco, announced yesterday it closed the
By Francis Moran Canada’s Scientific Research and Experimental Development tax credit program is undoubtedly one of the most popular industrial incentive schemes around. Shortened to SR&ED and usually referred to as “Shred,” the program provides
During this summer’s Canada Day long weekend, Ryan Sharp needed pictures of some beer coolers in Quebec convenience stores – so he turned to an army of iPhone-wielding shoppers to deliver the goods.By
By Francis Moran With the possible exception of a client vying for a huge defence procurement project in the late 1980s, an undertaking for which money certainly seemed to be no object, I’m
