Userful brings unique digital signage to Tampa Bay Lightning stadium

The Amalie Arena, home to the NHL’s Tampa Bay Lightning, recently added a series of video walls to its hallways, lounges, and above the field – and the presence of hockey isn’t their only Canadian connection.

The software for the new walls was designed by Calgary-based Userful, which programmed the displays to feature a range of unique layouts and high-resolution content that could be played across a number of different monitors.

“Video walls have always been the ‘holy grail’ of digital signage,” explains Daniel Griffin, vice president of Userful – as much for their captivating qualities as for how complicated and expensive they are to operate.

Userful designed their product with these limitations in mind however, and came up with a simple and inexpensive solution.

Their system is controlled by a single standard computer, which then delivers the video feed to the monitors via the stadium network. Each monitor also has a zero-client attached to the back, allowing the monitors to be arranged in any kind of formation.

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The Userful interface is both intuitive and affordable, with Griffin estimating the service cost is around one quarter of the price of other standard options.

“I’ll go into a demo… to show how easy it is to angle a display and make it work,” Griffin says. “Everyone’s always amazed at [how easy it is.]”

See below for a video of the Tampa Bay displays.

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Jim Love, Chief Content Officer, IT World Canada

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Jackie Atkins
Jackie Atkins
Jackie Atkins is a competitive alpine skier, student and aspiring writer who primarily contributes stories about the intersection between technology and sports to ITBusiness.ca.

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