By Brian Jackson

Wind Mobile became the latest wireless carrier in Canada to claim it was rolling out a 4G network, and also the latest to lower the bar on what a “4G” standard even means any more.

I’ve ranted before about how communications company marketing departments had turned those two letters into a meaningless term in the hopes of bamboozled consumers immediately equating the label with being good. 4G of course used to refer to fourth generation wireless communications technologies, which included only Long Term Evolution (LTE) and Wi-Max until last December.

Brian Jackson, Associate Editor, ITBusiness.ca
Brian Jackson, Associate Editor, ITBusiness.ca

That’s when the International Telecommunication Union decided to ease up on what could be called “4G” and allowed it to be applied to what had been previously considered later-stage 3G technologies.

The result of that move has led to a bizarre string of marketing ploys to try and convince Canadians they are the fastest network. That includes a recent Rogers tagline that makes its network seem like it is more than 4G (but not going as far as calling it 4G+ or 5G). But Wind’s recent fast and loose usage of the term takes the cake as the most egregious yet.

Let’s take a look at what the carriers actually mean when they say “4G”:

4G network definitions by carrier

Rogers Communications: Rogers launched its new LTE network in the National Capital Region earlier this year, and is the first carrier to bring LTE to Canada. To differentiate itself from other carriers marketing HSPA+ technology as 4G, Rogers has been branding its service as “Beyond 4G.” LTE can deliver up to 150 Mbps bandwidth under optimal conditions, but Rogers says users should expect between 12 to 25 Mbps speeds on average.

Telus Mobility & Bell Mobility: Telus announced it would be the first in Canada to claim a 4G network back in February. In technical terms, Telus and Bell upgraded their shared HSPA+ network to Dual Cell or DC-HSPA+ technology, which supports a maximum download speeds of 42 Mbps and upload speeds of 11 Mbps.  Average download speeds for users would be about 7 to 14 Mbps.

Wind Mobile: Announced it was rolling out network upgrades to 4G speeds, with HSPA+ technology allowing up to 21.1 Mbps bandwidth. Previously Wind towers were delivering 14.4 Mbps speeds. Using the same rule of thumb Rogers, Telus and Bell use for their mobile networks, Wind’s 4G speeds will actually deliver about 3 to 6 Mbps.

Bottom line is that consumers and businesses alike shouldn’t pay too much heed to marketing of 4G networks. Just find out what the advertised maximum bandwidth is on that network and then divide by six or seven to get an idea of the actual speed you’ll be getting.

Share on LinkedIn Share with Google+
More Articles

  • Thanks for clearing that up!

  • Somebody

    Wow, you really didn’t think this one through, did you?
    You work for Robelus? Wind said that they *ARE ROLLING OUT* upgrades. That doesn’t mean that they HAVE ROLLED OUT, or that every site will be upgraded simultaneously.

    SECONDLY, Wind service has NOT been 14.4… it was previously 7.2. They’re going straight from 7.2 to 21.1

    The 7.2 service TO THIS POINT has already been known to run within the range you propose for the “enhanced” 21.1 — in fact, I just did a speed test on mine (non-updated area) and got over 4 Mbps out of a theoretical limit of 7.2, which is pretty decent for wireless. I have seen 6 on a few occasions.

    One of the things that you need to recognize about the enhancements they are making to the infrastructure is that it doesn’t actually take additional bandwidth (I’m talking REAL bandwidth as in RADIO FREQUENCIES, not the pseudo-bandwidth used in place of DATA THROUGHPUT), but rather is a method of packing more data into the existing bandwidth. Which means that you can expect (but only for supported devices!!!) about a 3x increase in throughput. If I just did 4 (which I did), that means 12. My handset only supports 14.4 though, so I can only expect 2x.

    Even further, for people who keep the same [21.1 capable] handset and whose data usage patterns don’t change, they will actually be using LESS BANDWIDTH (freeing it up for others), and for people who UPGRADE their handsets (again not really affecting usage patterns), they too will use LESS BANDWIDTH. Don’t expect people to suddenly use 3 times as much data just because its 3 times as fast. The content they’re after they’re going to get either way, that isn’t going to change.

    • My main point is that cell phone customers should just ignore the 4G label and pay attention to actual network speeds when deciding on a carrier. Case uses like your own can help others make a decision about what network will meet their needs, regardless of what label is slapped on it, or what the underlying technology may be.

  • Somebody

    Oh yeah another thing…. don’t be comparing Wind’s HSPA+ 21.1 to LTE. Wind is working on their own LTE which is entirely separate from this…. Main thing to think about though, is that Robbers is suggesting 12-25 for their LTE (we all know that really means 6-12), Wind is *already hitting 6 with HSPA*, but is upgrading to HSPA+ which will be good for 12+ Mbps and probably will run 15-18…. You know what that means? It means that when this upgrade is completed, Wind HSPA will be ***FASTER THAN ROBBERS LTE***.

    Hmm, something to think about, isn’t it?

    Now just wait until Wind does their own LTE…. which they’ve been working on for quite a while now.

    Just an FYI: The HSPA+ upgrade is being done because it is inexpensive… just a software update. They will be rolling out their own LTE, and their LTE tests back in February, were running 50-60 Mbps.

    On top of that, Wind is no doubt interested in snatching up a good chunk of that delicious 700 MHz spectrum for launching LTE. Its a good thing that the courts ruled in the government’s favor and Wind is free to collect foreign investments.

  • Dr. Andrade

    To Author: Please do research about 4G definitions by carrier Rogers, Bell and Telus classified anything 21.1Mbps and above as 4G. Same thing happened in USA. Although I agree they really should not mislead customers and that its not real 4G. WIND does not really have a choice in this when rest of the market is calling it 4G and spending big $$$ on it.

    Besides in their press release I think they are saying ‘bringing 4G speeds’

    What matters is customer experience and making quality service accessible to customers. What good does it make when Rogers launches LTE and charges $100 for subscription to limited plan (on LTE!) here in Ottawa? Its useless.. and annoying when they want to claim that they are brigning some sort of innovation.

  • John Robinson

    It’s been no secret to the well educated that ‘4G’ is a term developed by MARKETING departments and has little to do with technical quality. This news is not new and I’m surprised that IT Business would try to make it sound as if it was, especially since it targets its news to the technical professional that knows better.

    What surprises me even more is that IT Business has shown that they fully support the incumbent telcos over the new competition. Sure, the article did say that Rogers speeds real data transfer rates were hardly close to what is advertised, but the headline goes out of the way to target Wind Mobile. Further, the writer uses some choice words to empahsize Wind’s less than stellar technical performance but does not seem to see the need to give the incumbent operators “equal time”. Shame.

    In a day when this country sorely needs a more competitive marketplace and forward thinking companies like Wind are there to fill the void, IT World appears to be wanting to share the same black hole that Rogers and the other incumbent telcos have occupied since the inception of mobile communications.

    • John, Wind’s announcement that it was rolling out a 4G network is what prompted this blog entry, hence my focus on them in the headline. Also, if you follow the link through to my previous post on the subject, I gave Telus a ribbing when it launched its “4G” network as well, so I’ve done my share of finger wagging at various carriers about this. My comments shouldn’t be taken as lending my support to any carrier over another, I only set out to do a comparison of network offerings. Certainly marketing departments have hi-jacked the “4G” term, but I’m not sure that’s where it was invented. The International Telecommunication Union has a standard for what constitutes a “4G” network and it was changed to have a broader scope just back in December. With Wind’s announcement, the bar was set to the lowest yet in Canada in terms of actual speeds offered for a self-described 4G network.

  • beachlover

    “Wind’s 4G speeds will actually deliver about 3 to 6 Mbps.” Hmmmm, I’ve been getting consistently over 6 Mbps for months prior to reading this and any talk of any roll outs. Proof, do a search on Wind speed tests in forums.

  • nizam alli

    wind 4 g is not a 4G more like 3G misleading marketing, dissapointed

  • Broken Fingers

    can someone please explain to me why you would even need more than 21 Mbps for a phone. I can watch Netflix while 2 kids are playing on Xbox live on 2 different Xbox and wife surfing the web at the same time with 15Mbps. I cannot understand how someone could use that much bandwith on a phone. Thanks

  • woozyking

    Human nature it is – being greedy


    Broken Fingers:

    can someone please explain to me why you would even need more than 21 Mbps for a phone. I can watch Netflix while 2 kids are playing on Xbox live on 2 different Xbox and wife surfing the web at the same time with 15Mbps. I cannot understand how someone could use that much bandwith on a phone. Thanks

  • yvestr

    This 21 Mbps is theoretical, actual will be less (6-10Mbps). Broadband 15 Mbps is actual speed. So this speed for cell phone will approximately be half the speed of the broadband one. Maybe not enough to notice it when browsing.

    However, the current Wind network here in Ottawa seam to be only set at 7Mbps (theoretical), so I am getting 1-3Mbps download speed. Noticeable when surfing for sure.

    Please Wind, update the software on the towers… The other guys did it in 2011…


    Broken Fingers:

    can someone please explain to me why you would even need more than 21 Mbps for a phone. I can watch Netflix while 2 kids are playing on Xbox live on 2 different Xbox and wife surfing the web at the same time with 15Mbps. I cannot understand how someone could use that much bandwith on a phone. Thanks

    • will

      You posted that speed 3 years ago…..that’s what i get now

  • Dan

    I agree with broken fingers. Who needs high speed internet on a phone when there is wireless all over the place. People use Wind because the plans are actually good value. I tell all my clients to go with wind, if they can. Any competition is good competition in this market with bell rogers and telus dont seem to be offering a cost leadership position.

  • denny cranium

    A lot of people want speed just to say they have it.
    What incenses me is that the networks have these warp speed bandwidths but yet dole it out with an eyedropper.
    What good is 4GLTE with only 2/4/6 gb of data?
    My smartphone allows me to create a mobile hotspot but my carrier wants to charge me an extra 20.00 a month for tethering fees for data I’VE ALREADY PAID FOR.
    Wind has shown some leadership giving people unlimited data and voice plans. I’m more data centric than voice and I’m always worried I’ve exceeded my 6gb of data every month.
    I’ve called my carrier and asked them to drop my bill to 80 to 100 dollars a month to mirror the wind mobile plans. (I need a larger coverage area and I expect to pay for it)
    What irks me is the big 3 telcos are revenue driven. Lets skin our contract customers for more $ every month because we’ve seduced them into a long term contract. I’ve got an idea- why not do it the old fashioned way? Get more customers!

  • Amanda

    Wind is terrible, I get under 2mbps consistently. They only install 6 antennas per tower whereas bell and rogers install 12. It’s a bare bones network, you get what you pay for.

  • Socius


    Broken Fingers:

    can someone please explain to me why you would even need more than 21 Mbps for a phone. I can watch Netflix while 2 kids are playing on Xbox live on 2 different Xbox and wife surfing the web at the same time with 15Mbps. I cannot understand how someone could use that much bandwith on a phone. Thanks

    Downloading, for example. Hence why I pay for a 250mbps internet connection at home while you’re stuck using telus 15mbps. The other activities you listed, xbox live and web browsing, use very little data. Try living in a home where someone is downloading, watching youtube HD, while you want to watch HD netflix.

    It also means a 3000mb game demo that would take your connection 33 minutes for you to download, would take me just 2 minutes. Why does that matter on a phone? Well…videos load quicker with less buffering. Websites get downloaded faster. You can download attachments, or view pictures in facebook and elsewhere a lot quicker. And you can get your Slingbox (google it) to stream in full HD to your phone. It also gives you the ability to do cloud computing by connecting to your home PC with much better quality and framerate/etc…

    It’s just more useful in every which way. Would a grandpa who makes 5 calls a month with his phone need it? Probably not…but with people buying iPad’s and iPhone’s this quickly, markets will create and invent many ways in which a faster connection will lead to more money for companies, and more enjoyment for customers. 🙂

  • dhanan


    Broken Fingers:

    can someone please explain to me why you would even need more than 21 Mbps for a phone. I can watch Netflix while 2 kids are playing on Xbox live on 2 different Xbox and wife surfing the web at the same time with 15Mbps. I cannot understand how someone could use that much bandwith on a phone. Thanks

    I do penetration testing from my cell. I also use my cell to proxy data to my home server. My current bottleneck is the throughput of my data connection, not my cell’s hardware.

  • Paean

    Socius, what ISP has a 250 Mbps plan in Canada?

  • I think it’s great to want the fastest equipment rolled out. I don’t think it’s okay to slam wind mobile with an article because they don’t. 2 cents

  • Evan

    I had wind for about a year and whenever I tried to make a call from inside a mall or department store could not get a signal using an LG optimus 2x, then switched to Rogers LTE with samsung galaxy s3 doing a speed test the highest download so far 37mbps uploads 17mbps never had a signal problem anywhere even underground at subway stations and building parking lots


    Dr. Andrade:

    To Author: Please do research about 4G definitions by carrier Rogers, Bell and Telus classified anything 21.1Mbps and above as 4G. Same thing happened in USA. Although I agree they really should not mislead customers and that its not real 4G. WIND does not really have a choice in this when rest of the market is calling it 4G and spending big $$$ on it.
    Besides in their press release I think they are saying ‘bringing 4G speeds’
    What matters is customer experience and making quality service accessible to customers. What good does it make when Rogers launches LTE and charges $100 for subscription to limited plan (on LTE!) here in Ottawa? Its useless.. and annoying when they want to claim that they are brigning some sort of innovation.

  • Michael Bernardo

    I’m with WIND and I’m getting 2.5 Mbps. This is more than enough for me because 90% of the time, I am within WIFI range anyway. And whenever I am using my data, I have none of the ‘tethering/overrage’ fees to worry about that I used to have when I was with Rogers. I used to pay $130/mo for my plan with Rogers for over 6 years. One day, I got tired of the penny pinching. Now I pay the same amount… except my whole family of 5 is on it. Now that is value. Wind isn’t perfect, but it will only get better.

  • harold snow

    i found out the hard way how misleading wind mobile service is i have their internet stick and they advertise unlimited . halfway through the month my service slowed down where a you tube video wont buffer i tought it was my computer until i got an email from wind telling me for the rest of the month my internet would run slow becouse i used too much the call it their fair usage policy if this was explained to me i would not have taken their plan it a case of false advertising

    • derekmadge

      I have been a Wind customer for only a month and am quite satisfied for now. I don’t know what the small print said when you bought but when I bought it told me clearly – though not in “regular” size type, that after (in my case 5GB, in your case, probably 10 GB) they service may slow down. And if even more is used, it can slow down to virtually dialup speed. They will not cut you off completely so it is unlimited and they will reset your limit in the next billing period. They call this “Fair Use” and it is so that other people aren’t hogging all the bandwidth. Yes, I was initially drawn to “unlimited” but given the horrible reputation of the entire industry, I took my time and did my research and read the fine print. It works exactly as they say so it not misleading.

  • Majd A.

    “21.1 Mbps bandwidth. 14.4 Mbps speeds. deliver about 3 to 6 Mbps.”

    I’m with Wind Mobile, I did a couple of speed tests using the “4G” Data of theirs, and I’m getting no where near that, 1.5Mbps Download Speed tops. Upload is about 0.5Mbps.

    Why is it that all internet companies OVER estimate their speeds? I signed up for a 25Mbps plan, but I get around 10Mbps. 13Mbps is my record.

  • david

    “”””WIND MOBILE 4G? WHAT AN INSULT!! TRY -1G””””
    “”WARNING TO ALL THINKING OF JOINING WIND “”””
    I’m on wind mobile since Jan 2012 and am fed up with the TERRIBLE SERVICE & useless/ slowest data I have ever experienced on any network and will be switching back to fido.I first thought it was the phone so I changed it 3 times HTC, samsung, LG no difference. What good is unlimited data if you can’t connect or have to wait forever for pages to load?
    I’ve also noticed the problems are getting worse as wind takes on more customers, I’m certain that wind mobile has over loaded their network with too many users, I have run tests to confirm my allocations and will explain. This all became very clear this summer 1.on a trip to the cne I had full 5bars reception, I tried to call a friend and couldn’t connect it kept dropping when dialed so I shut off the phone to reset it, and same problem won’t connect with 5 bar, so I ask my brother also on wind to try and same problem, s we try data and it won’t connect, so we try text and this is slow but.works confirming the network is up but overloaded. When leaving the cne and upon reaching queen st our phones suddenly work again, isolated incidence? Let me continue. 2. At the air show a week later I wanted to look up the schedule and can’t connectagain 5bars test it when I get 4 km away and it works. 3. At wonderland for the day same problems. 4. So on on a trip out east stopping in Milton and London and notice that the speed of the internet is blazing fast faster than I’ve ever seen inToronto only conclusion I can draw is the lack of customers in these newly launched areas. 5. So I decide to do a test in toronto I drive to highly populated areas like a shipping mall chek the connection speed the drive to less populated area andcheck the speed and sure enough its obvious that in densely populated areas I run into connection problems or unacceptably slow connections, if you don’t believe me do some testing your self. Not to mention I rarely get a decent internet connection anytime I’m indoors, many missed calls that go straight to my answering machine,the worst customer service experience ever trying to explain my problems and a $220 bill for using data to check emails when on vacation for a week in Huntsville which rogers telus or bell don’t charge! What did I save with wind? It sure wasn’t a headache!! “”BEWARE””

  • MIkeyScott


    Dan:

    I agree with broken fingers. Who needs high speed internet on a phone when there is wireless all over the place. People use Wind because the plans are actually good value. I tell all my clients to go with wind, if they can. Any competition is good competition in this market with bell rogers and telus dont seem to be offering a cost leadership position.

    Rogers – Fido, Bell – Virgin, and Telus – Koodo, just saying, those are the low cost smaller network carriers for the Big Boys.

  • joe


    david:

    “”””WIND MOBILE 4G? WHAT AN INSULT!! TRY -1G””””
    “”WARNING TO ALL THINKING OF JOINING WIND “”””
    I’m on wind mobile since Jan 2012 and am fed up with the TERRIBLE SERVICE & useless/ slowest data I have ever experienced on any network and will be switching back to fido.I first thought it was the phone so I changed it 3 times HTC, samsung, LG no difference. What good is unlimited data if you can’t connect or have to wait forever for pages to load?
    I’ve also noticed the problems are getting worse as wind takes on more customers, I’m certain that wind mobile has over loaded their network with too many users, I have run tests to confirm my allocations and will explain. This all became very clear this summer 1.on a trip to the cne I had full 5bars reception, I tried to call a friend and couldn’t connect it kept dropping when dialed so I shut off the phone to reset it, and same problem won’t connect with 5 bar, so I ask my brother also on wind to try and same problem, s we try data and it won’t connect, so we try text and this is slow but.works confirming the network is up but overloaded. When leaving the cne and upon reaching queen st our phones suddenly work again, isolated incidence? Let me continue. 2. At the air show a week later I wanted to look up the schedule and can’t connectagain 5bars test it when I get 4 km away and it works. 3. At wonderland for the day same problems. 4. So on on a trip out east stopping in Milton and London and notice that the speed of the internet is blazing fast faster than I’ve ever seen inToronto only conclusion I can draw is the lack of customers in these newly launched areas. 5. So I decide to do a test in toronto I drive to highly populated areas like a shipping mall chek the connection speed the drive to less populated area andcheck the speed and sure enough its obvious that in densely populated areas I run into connection problems or unacceptably slow connections, if you don’t believe me do some testing your self. Not to mention I rarely get a decent internet connection anytime I’m indoors, many missed calls that go straight to my answering machine,the worst customer service experience ever trying to explain my problems and a $220 bill for using data to check emails when on vacation for a week in Huntsville which rogers telus or bell don’t charge! What did I save with wind? It sure wasn’t a headache!! “”BEWARE””

    Ok this has got to be a blatant exaggeration. I live 5 minutes away from wonderland and my connection with voice and with data is always flawless in that area and thats not on Wi-Fi.

    I work at Pearson Airport and in every corner of the both terminal 1 and terminal 3 including the baggage halls which are usually deadzones I even get reception as well as a fully functioning browser taking no more time to load a page than it normally does.

    I go all over Toronto the GTA milton and even out to markham there is only one area they say they cover that I can say that I’ve had poor reception in maple and none of my friends who are all with different carriers pick up a decent signal there.

    And as far as your whole overcharge in data goes its unfortunate to be stuck with that but I’ve had far worse experiences with Rogers in the past just to name two examples would be them trying to tell me I somehow used 800+ dollars just in data roaming while in Europe when not only was my data switched off from my phone but my phone was off for 90 percent of my trip. Go figure in 2 weeks they try to tell me that with my services off I used more than 5 times the data ive ever used in a month.

    The second one which is even worse was the 5500 dollar phone bill they tried to stick me with. ya thats right 5500 when they tried to tell me that two phones my mothers and brothers [on a family plan] had both been calling the same long distance numbers at the same time in Latvia and Sierra Leone starting one 20 minute call at 3:30 in the afternoon on both phones with another 2 hour call starting at 3:31 the same day to the same number and it continued like this with both numbers for days on my bill. After calling them to get it cleared up they insisted that according to their records everything was in order and the charges to the account still stand. It wasn’t until I pointed out to 3 CSRs that it was physically impossible for both phones to be calling the same number at the same time initiating a 20 minute call and then the next minute another one continuing for hours all the way down the list.

    Bottom line is Wind may not offfer faster services at the moment like other carriers do but at least in the areas they claim to provide service its there and its working to expected levels at a reasonable price.

    I’ve been with them almost a year now and to this day have not had a single problem with them which is more than I can say about Robbers after 5 years with them. Almost every other month I had to call in to have an adjustment made to my bill because they over charged me for something.

    It even went to the point that after i switched to Wind [I had been off contract for over a year at this point] Robbers sent me my final bill and charged me over 200 dollars in early cancellation fees when I called them they tried to tell me that their records indicate I had only been a customer with them for less than year as opposed to the 5 I had been with them. One of the worst services I have ever had the misfortune of paying for and I know one person wont make a difference but Robbers will never get another penny from me for as long as I live.

    Wake up and realise that as long as Robbers Bell and Telus have the grip they do in this country and the CRTC in their pockets they will keep doing the same under handed business practices they always have and we the consumer will keep getting the royal screwjob from them.

    • Bobbalouphaschitz

      balony. I work at Pearson as well and I don’t get service in most areas of terminal 1 and no service at all anywhere in terminal 3. I didn’t get service with Mobilicity either so I wasn’t really expecting it. The data isn’t slow, it just doesn’t work at all. I had faster service with dial up.

  • Richard

    I get a solid 8mbps down, 1.5 up with wind. Good days it’s more like 11/2

    • will

      Now it should be much worse since they added a bunch of subscribers and did improve the network and the amount of spectrum.
      What speed are you getting now? I rarely get over 2 mbps

  • Ahsan Ashraf

    I just got the 4G white USB stick from Wind Mobile (99 dollars cost price for the stick)
    Speeds as tested with Speedtest dot net site.
    Actual Speeds:
    4.08 Mbps (thats lowercase b) Download
    0.06 Mbps Upload

    Summary: EXTREMELY SLOW.

    Additionally, the contract says: if you go over 10GB they WILL throttle your speeds. Legally, this allows them to throttle whenever they want.

    I just did a second test from the speedtest website
    2.11 Mbps Download
    0.05 Mbps Upload

    I was hoping to over come this horrible lag in Black ops 2, but it wont happen through this piece of crap.

  • Brent


    Ahsan Ashraf:

    I just got the 4G white USB stick from Wind Mobile (99 dollars cost price for the stick)
    Speeds as tested with Speedtest dot net site.
    Actual Speeds:
    4.08 Mbps (thats lowercase b) Download
    0.06 Mbps Upload
    Summary: EXTREMELY SLOW.
    Additionally, the contract says: if you go over 10GB they WILL throttle your speeds. Legally, this allows them to throttle whenever they want.
    I just did a second test from the speedtest website
    2.11 Mbps Download
    0.05 Mbps Upload
    I was hoping to over come this horrible lag in Black ops 2, but it wont happen through this piece of crap.

    Not to be a jerk but those sticks aren’t meant for gaming. You’re on a wireless network for your internet. Any wired internet is going to have a better ping than any wireless internet (I know that’s a generalization but I think it’s true enough of the time to justify it). The speeds you’re getting make sense based on the max speed of the network if you’re in an area with a decent amount of people on wind.

  • sobank

    wind problem is not the data speed. I used the phone internet extensively and generally speaking, it has been faster or almost the same speed as fido. My cousin couldnt watch HD video on youtube with fido. He watched the video while using my samsung galaxy s 4g phone.

    The only problem of wind worth talking about is their ridiculously poor reception.
    Metro store, No frills, St. Lawrence Market, Winners, Union station, Sobeys and Staples (all on front st. in a killometer distance) – extremely poor to no reception anywhere. Any store in gerrard square, walmart on eglinton, canadian tire on bay st. canadian tire on young and church, fresh co on parliament and dundas, no frills on parliament……….nowhere I can take the phone and assume that I can be contacted or anybody or can can be contacted by anyone if need arises.

    So my friends stop complaining about the data speed. Remember the first thing. The phone is to make a call. Wind need to fix that first. Even if they get 30mb speed and rest of the companies getting it, as long as they could give good call reception and present data speed, They will get more and more customers. Cause frankly, compare to phone users, the number of people whose lives revolve around data connection of phone is very limited.

  • Doug

    This reviewer must work for one of the big rip off cell companies… $40 per month for unlimited everything including data that is way faster than the 3G JOKE I put up with at Rogers because of a contract…. is a steal….a steal compared to all their plans..

  • Robbie Adams

    WIND is AMAZING if you don’t care about Data and reception inside malls etc. If you care about those things, stay away from WIND like the plague then as data and reception is absolutely horrific

  • AP

    yes, the reviewer does seem to be a soldier of the big 2: BELLUS or Rogers. Like most of the big media for he works. He doesn’t have a clue either of what 4G really is: only LTE-Advanced qualifies as an ITU-T-defined 4G technology. None of the cra-p that ROBELUS deployed is 4G.

    • As I mentioned in the article, the ITU used to consider only LTE as 4G technology, but then it changed its definitions to allow for HSPA+ and dual-band HSPA to qualify for the term as well. That allowed many networks in Canada to market “4G” service before deploying LTE. Of course now LTE is deployed by the three incumbents in many markets and you’ll notice the marketing is based around “LTE” instead of “4G” to differentiate. Rogers calls its service “LTE Max” to try and separate it from what Telus and Bell offer. Wind currently does not have LTE deployed.

  • GA

    I am with wind I get almost always above 3 Mbps usually just under 4 on a good day I get 6. For the price I think this is great. Coverage in malls is poor but it is getting better . 🙂

  • Paul

    Telus used a $40,000.00 bill to scare me into a 3 year, $100.00 a month, below basic, no data contract.

    Since the maturity of that contract one year ago, and after telling four Telus reps what I thought of them and their employer, I am now a happy Wind customer.

    If you have been raped by a company like Telus, you will truly appreciate Wind. So my data isn’t lightning fast… so they’re still expanding their network… boo-hoo.

    For $50.00 a month, I do whatever I want – UNLIMITED. I don’t like the kids at the Wind stores, I don’t care for their customer service… but I stream Netflix all day, watch YouTube videos, remote operate my PC at home, Skype… and I am not tied down to a bullshit contract.

    So screw Bell, Telus, Rogers, Fido… whoever… I am good with Wind.

    Telus can take that $40,000.000 scare tactic and shove it.

  • StopWhining

    I am currently with Wind and I consistently get over 6mbps, and that is in a basement. Poor mall reception? That’s cute. My 11+mbps speeds seem to say otherwise. Besides, it is a PHONE. If I need real bandwidth, I’ll go home. If you for some reason feel a need to complain about Wind, remember: you’re only paying $30-40/month. Feel better now?

    • frah

      I’m rather frustrated by your claims see I’m lucky to get 7Mbps by a window with my note 3 on wind.. any tip

    • will

      Where are you getting that speed? In AB you are lucky if you get 2-3 mbps

  • Delwin

    Not to mention their customer service is the worst!!! Ugh… I quit them .

  • DarkWinterNights

    It seems funny to me that we’re trying to draw lines in the sand when 4G was taken out of context right out the gate by even the fastest “4G” network. Really, it was outlined clearly what it would take for something to qualify as a 4G network, but marketing and branding on 3G+ just isn’t as stellar, so the telecoms rolled it out as 4G anyways.

    I mean, as long as we’re throwing rocks in glass houses.

    • DarkWinterNights

      It sounds like I’m going against the article, but I’m actually in agreement. I just believe the industry as a whole is an outright mess.

  • buzzzone

    Hmm so…. if they upgrade their network and provide comparable wireless speeds at less than 1/3rd of what the big 3 charge, they should be ridiculed? wow way to go Mr. Jackson…

  • marsha

    Business & Personal Loans from $10,000 – $10,000,000 00. Get your no obligation FREE quote now! Repayments up to 54 Months. No Collateral, Money paid into your account within 24 hours after approval.For more information contact us today? honestloan10@gmail.com
    :

  • marsha

    welcome to legit loan service here all problem regarding

    loan is solve between a short period of time with a low

    interest rate of 3% and duration more than 20years what

    are you waiting for apply now and solve your problem or

    start a business with loan paying of various bills just

    email us via fasterloanservice@gmail.com

  • marsha

    I’m Marsha Goodman, and I’m a Mortgage Loan Officer committed to
    helping all of my clients fully explore their home loan options and
    feel confident about their choices. In my 35 years of experience
    working with third party affordable housing assistance programs,
    conventional conforming and “jumbo loans”, government loans, home
    equity lines of credit and investment property loans and more, I’ve
    been able to share my knowledge of the mortgage industry and
    especially the Peartrees City market. My website offers resources and
    calculators for your convenience, and I’m available to assist you at
    any point along the way toward meeting your
    home loan goals.Email Us:fasterloanservice@gmail.com

  • I am using now bell mobility service and have 4g also. I like it a lot

  • kevin

    I have wind stick 4g it sucks the big one. After watching 3 movies they cut your internet wifi back to getting nothing . I cant even look at my emails. The funny thing is I have unlimited internet from Wind mobile and I paid 100 dollars for the stick and I pay about 40. A month. And I cant even look at emails using the wifi stick. WIND MOBILE IS AJOKE FOR AND WIFI PROVIDER.

  • Paul

    Are you kidding me Brian. I pay 80.- monthly for my and my wife’s two phones with ‘unlimited internet’ and US long distance for five cents a minute…
    I’ll rather stay with Wind and watch my movies at home on my TV.
    Who needs criticizing are overpriced bullies from our big three tellus, bell and rogers.
    Thanks, Paul

  • will

    In Calgary Wind is still probably on 14.4 mbps because i can’t get more than 1.5 mbps ….

  • It’s almost a year that I have changed my Internet to Cellcom’s Bell Internet. The speed is really fast.

  • Smater Fater

    Do you want to pay off your bills?
    Do you want to be financially stable?
    All you have to do is to contact us for more information on how to get
    started and get the loan you desire.
    This offer is open to all that will be able to repay back in due time.
    Note-that repayment time frame is negotiable and at interest rate of
    3% just email us musaddiqloanlending@gmail.com

  • Jubrin Mohammed

    WE OFFER FAST APPROVED LOAN TO MEET YOUR FINANCIAL NEEDS,APPLY NOW

    Good day:
    Do you need an urgent loan to solve your financial needs, we offer
    ranging from $ 5,000.00 to $ 10,000,000.00 loan Max, we are reliable,
    efficient, fast and dynamic, with 100% Guaranteed We also gives u credit
    to the (euro, pounds and dollars.) The interest rate applicable to all
    payday loans (3%), if you are interested get back to us via
    [creationfinance00@gmail.com) with the information below:
    Your full name:
    Country:
    Amount of loan
    Address:
    Duration:
    Age:
    Sex:
    Occupation:
    Phone number:
    Thanks.
    I await your urgent response.

  • fstrdr

    Not only is their Data speed slow, 3-4 Mbps at most, its service is all
    over the place. Genererally ok, and I’m saying ok, not wow or great in
    the GTA, the moment you drive outside, it’s all over the place. Even
    being in Niagara Falls ON which should be completely covered, you go
    into pockets of Away and even Roaming across the border. Needless to
    say, their false advertising that you’ll always know what your bill will
    be is untrue. Our bill was all over the place, never $35, that’s all I
    can say, more like $41, $48, $71, since they charge for normal usage,
    i.e. phone calls, SMS, data on Away and roaming, even though you’re in
    your own country, Canada. Moreover, their solution, when I call, Sir,
    turn off your data roaming. When you turn off your data roaming, Away
    Data doesn’t work, which means your service received is even worse since
    travelling say on QEW towards Niagara would be impossible to connect.
    This is Wind, now!!

  • Pol

    personally I use services bell mobility its
    distribyutor of cellcom and I buy new goods in cellcom phon shop

  • Jeff Arnold

    Great read just a fyi. My wind data is like watching paint dry. No really like I had a 28.8 dial-up connection.

  • Lucky to get 1-3 Mbps sometimes less then that!

  • Joseph Fisher

    Proud Wind customer and successfully had many speeds at 14mb/s download and about 1.5mb/s upload when tethering to my blackberry. It’s much faster than Shaw-Go-WIFI which truthfully, really impresses me.

    I tested a speed the other day and was shocked to find that Shaw has restricted speed at 3mb/s and that’s while a test was configured over the WiFi showing that just over 1800 devices were registered on the Open WIFI.

    Wind and other telecommunications companies shouldn’t be marketing they can provide these speeds unless they in-fact can. I pay for the full allotment which constitutes a full 42mb/s connection. I’m lucky to get 1/3 of that speed.

  • mrblack

    i pay $40 a month for unlimited calling texting and full speed data to 5 gigs with wind mobile.. 98% of the time its $40 no more no less, 2% is camping trips and roaming. the last bill i got from rogers many years ago was over $100 and they charged me whatever they felt like month to month and i had to take it or leave it…. i left it!. now wind pre-pay is perfect. i keep $10 extra in my account for when i go up north and as long as i don’t do a porn marathon i never come close to $0 in a month. i could care less if it were 100Mps or 5Mps when every corner has wifi.. i stream movies on 4g with the odd time im in a bad area for service i switch to sd streams.. 5 years ago i wouldn’t be so sure of it, but today…. wind pre-pay all day..