TubeMogul acquisition a natural fit for Adobe, experts say

Though ad spending on digital video remains dwarfed by ad spending on TV, the former is growing much more quickly, and by acquiring one of the sector's emerging leaders, Adobe Systems Inc. is

Published on: November 15th, 2016 Eric Emin Wood


Future Adobe products could let you put words into someone’s mouth

SAN DIEGO, Calif. – Do you have a 20-minute file of someone talking? If so, you could use a future Adobe product to put words into their mouth, literally, if this year’s Adobe

Published on: November 4th, 2016 Eric Emin Wood

4 digital transformation lessons businesses can learn from creatives

SAN DIEGO, Calif. - An acclaimed photojournalist, an up-and-coming fashion designer, a sculptor of elaborately-shaped colourful nets that stretch between buildings, and an iconic U.S. filmmaker might not sound like typical digital transformation

Published on: November 4th, 2016 Eric Emin Wood


Adobe isn’t just for creatives, CEO says

SAN DIEGO, Calif. - You don't have to be Creative to benefit from Adobe's Cloud. The audiences for products such as Adobe Spark and Project Nimbus extend well beyond what popular opinion assumes

Published on: November 3rd, 2016 Eric Emin Wood

Online sales, mobile traffic expected to rise this holiday season: Adobe

It's going to be another jolly holiday season for Canada's online retailers, according to the latest holiday shopping predictions by Adobe Systems Inc. The company's Digital Insights division expects Canadians to spend around

Published on: October 27th, 2016 Eric Emin Wood

Email, social most effective ways to reach online viewers, 3-year Adobe study finds

Online viewership has peaked across the world wide web, and the marketers who want a larger share are best off focusing on platforms they can customize such as social media and email, according

Published on: October 17th, 2016 Eric Emin Wood

Newest Photoshop and Premiere features let you change expressions, turn photos into paintings

If you've ever wanted Photoshop Elements to change a subject's expression, or had trouble using it to convert one of your photographs into a painting, does Adobe Systems Inc. have an update for

Published on: October 4th, 2016 Eric Emin Wood

Modernizing Canada’s web presence gets underway as Service Canada partners with Adobe

If you ask most people about their experience navigating government services, it's rare to hear words like "easy," "consistent," or "accountable," but that's exactly what Service Canada hopes to achieve with the new

Published on: June 29th, 2016 Brian Jackson

I got pwned. Did you?

There's little sense in hiding behind the fact that, like millions of LinkedIn members, I was alarmed to read that some 117 million passwords were released last month in relation to a 2012

Published on: June 6th, 2016 Eric Emin Wood

Adobe adds video support, location data to Marketing Cloud

As consumers flit between traditional and mobile devices with increasing frequency (or use both at the same time), a personalized, "seamless" approach that follows users from one medium to the next is becoming

Published on: May 13th, 2016 Eric Emin Wood

Adobe aims to make offices paper-free with new Marketing Cloud update

Despite the number of digitally-driven disruptions that have occurred in the workplace over the past half-decade or so, paper retains a stubborn presence in many business activities - a fact that Adobe Systems

Published on: April 26th, 2016 Eric Emin Wood

Digital marketing tips from the CMOs of McDonald’s and Comedy Central

How would you run the marketing campaign for the roll out of a new Happy Meal toy? What about selling a new host for a popular and influential late night TV show? If

Published on: April 1st, 2016 Brian Jackson