Cloud Archives Page 2

Salesforce expands Marketing Cloud with Predictive Decisions

San Francisco-based Salesforce Inc. announced a new application for its marketing cloud today that aims to give marketers the data they need to add a personalized touch to their campaigns. Called Predictive Decisions,

Published on: March 5th, 2015 Brian Jackson

Down the conversion funnel with Vidyard CEO Michael Litt

When Michael Litt started up Kitchener, Ont.-based video marketing platform Vidyard a few years ago, one of the first sales representatives he hired was previously with Salesforce.com. Since then, he hasn't looked back

Published on: March 4th, 2015 Brian Jackson

Creative professionals can now take the cloud with them

Storage solution vendor WD, a division of Western Digital, has launched four new network attached storage (NAS) solutions that allow creative professionals, prosumers and small business users to access their files anywhere, through the

Published on: February 26th, 2015 Jeff Jedras

Rogers, Quovim C3 bringing new possibilities to call centres with multi-channel communications

Cloud-based contact centre technology and multi-channel communications is opening new efficiencies for call centre operators and agents, says a solution provider helping to bring the technology to market with Rogers Communications. Montreal-based Quovim

Published on: February 26th, 2015 Jeff Jedras

Facebook starts rolling out Ads Manager app for iOS

No need for marketers to go to the trouble of opening up a laptop to manage their Facebook ad campaigns any more; the social network began pushing out its new Ads Manager app

Published on: February 24th, 2015 Brian Jackson

Was Gordie Howe or Wayne Gretzky the better player? Ask SAP

National Hockey League teams are embracing analytics for a competitive edge and now fans will get a small taste, thanks to a new partnership between the NHL and German business software vendor SAP

Published on: February 23rd, 2015 Jeff Jedras

Kindle Unlimited adds ebooks to all-you-can-eat digital buffet in Canada

Amazon Inc. launched its Kindle Unlimited service in Canada on Thursday, adding e-books to the forms of digital content that Canadians can subscribe to access in unlimited amounts. Kindle Unlimited allows customers using

Published on: February 12th, 2015 Brian Jackson

Key to future business success? Build a platform: Accenture report

Enterprises around the world are partnering with digital platform creators as a business strategy to transform themselves into valuable industry players, according to a research report from Accenture Technology Labs. A new wave

Published on: February 10th, 2015 Brian Jackson

SocialTwist launches social referral tool for service industry professionals

A social media marketing firm that normally focuses on Fortune 500 companies today launched a new social referral platform aimed at professional service providers called KnownCircle. Mountain View, Calif.-based SocialTwist Inc. says the

Published on: February 10th, 2015 Brian Jackson

SAP rolls out S/4 Hana and reinvents its business suite for the enterprise

SAP SE is rolling out a new version of its business suite, aimed at giving enterprise companies a revamped platform that will help them grow their customer base. In an announcement Tuesday in

Published on: February 3rd, 2015 Candice So

Agency targeting ads based on social media conversations about TV expands to Toronto

Montreal-based social media ad service Seevibes is opening up an office in Toronto as it evolves its product and has hired a new executive to head up its next push into the North

Published on: January 28th, 2015 Brian Jackson

Twitter update adds group messaging, 30-second video

Twitter Inc. upgraded its social networking service this morning to take even even further beyond 140 characters containing about bunch of @ symbols and hashtags. The San Francisco-based firm says in a blog

Published on: January 27th, 2015 Brian Jackson

Meet Ross, the Watson-powered ‘super intelligent’ attorney

A group of University of Toronto students, pictured above from left to right: Andrew Arruda, Shuai Wang, Pargles Dall’Oglio, Jimoh Ovbiagele, and Akash Venat, are behind a new startup that built a legal

Published on: January 23rd, 2015 Brian Jackson

4 in 10 Canadian small business owners get ‘F’ for financial literacy

It looks like Canadian entrepreneurs aren't as smart as they think they are, at least when it comes to financial literacy, according to the results of a survey sponsored by Intuit. While nine

Published on: January 20th, 2015 Brian Jackson

Canadian marketers are world’s biggest spenders: Salesforce report

Canadian marketers are spendthrifts when compared to their counterparts around the world, according to Salesforce.com Inc.'s 2015 State of Marketing report. Only Brazilians matched the zeal of Canadian marketers for hiking their spending

Published on: January 13th, 2015 Brian Jackson