McDonald's wants to "snap" up as many applications as it can as it becomes the first business in Canada to accept job applications through the Snapchat app; a program that has already been
All your latest sports tech news from the past week, including more World Cup news, an unstoppable Bitmoji-Serena Williams, a prototype mouthguard helps track athlete fatigue through saliva, and more! Plus, we chat with Carol
A Toronto-based startup is helping Twitter Canada and its partners bring their messages to greater heights - literally. Founded in 2013, Dive Networks advertises itself as a creator of real-time news networks for
Published on: November 28th, 2017 Eric Emin Wood @ericewood
The explicitly anti-Donald Trump message tweeted by the official McDonald's Twitter account on Thursday morning, and its viral aftermath, provides a timely reminder that business leaders need to focus on ensuring both the
Published on: March 16th, 2017 Eric Emin Wood @ericewood
We all have to eat. Our constant craving drove Canada’s grocery and restaurant sectors to combined sales of $217 billion last year. Like every other industry on this planet, food retailing is being disrupted by
At approximately 100 McDonald's restaurants across the U.K., the customers who walk in can order their meals on a touchscreen, charge their phones at their tables, and use tablets provided by the restaurant
Published on: May 9th, 2016 Eric Emin Wood @ericewood
How would you run the marketing campaign for the roll out of a new Happy Meal toy? What about selling a new host for a popular and influential late night TV show? If
Canadian marketing companies garnered a number of wins at the 17th annual Webby Awards this year, scoring nods for their work in advertising, public service and activism. The Webby Awards, which honour Internet
