Shopify announces first native chat feature

Shopify Inc. today launched Shopify Chat, a native chat function for online web portals built on its online web store services.

Shopify Chat, which was announced today in a blog post from Shopify, can be toggled for all pages of an online store using its web services, allowing merchants to communicate with their customers directly.

Merchants will be able to access it not only on the web, but also through the Shopify Ping app, an iOS app that centralized customer conversations from multiple social media platforms including Facebook Messenger, Instagram, and Apple Business Chat. Ping was released last year.

Merchants and buyers can also access products and discounts within the conversation through the Shopify keyboard app that was released inside Shopify Ping.

“Chat has always been a crucial part of commerce and is essential for building one to one customer relationships. We’re continuing our investment in making the conversational commerce experience as intuitive and easy as chatting with friends and families,” said Michael Perry, Shopify’s director of product. “With most of our merchants selling across multiple channels and geographies, our latest feature enables dynamic conversations to best support consumer messaging preferences and ensure that the future of commerce is increasingly borderless to enable seamless communication.”

Shopify Chat will be compatible with all browsers and all operating systems.

Would you recommend this article?

Share

Thanks for taking the time to let us know what you think of this article!
We'd love to hear your opinion about this or any other story you read in our publication.


Jim Love, Chief Content Officer, IT World Canada

Featured Download

Buckley Smith
Buckley Smithhttps://www.itbusiness.ca
Staff writer for IT World Canada. Covering the world of technology as it applies to business. Buckley is an avid sports fan who loves travel, food, and music. Can be contacted at bsmith@itwc.ca or 416-290-2000.

Related Tech News

Get ITBusiness Delivered

Our experienced team of journalists brings you engaging content targeted to IT professionals and line-of-business executives delivered directly to your inbox.