Articles By Christine Wong

What your CMO can learn from the world’s most popular YouTube star – who’s only seven

Although the biggest YouTube star in the world raked in more than 800 million views on the site – and over $1 million in related earnings – during the month of April alone,

Published on: May 18th, 2017 Christine Wong

Do you know where your workers are? How AI-driven mobile apps are reshaping corporate travel

Among all the photos of cheese sandwiches and disaster relief tents that lit up Twitter a few weeks ago, one tweet sublimely illustrated the power and prevalence of mobile travel apps today. “@patricksurry

Published on: May 15th, 2017 Christine Wong

Ex-Google exec launches new site to help bring more women to Canada’s corporate boards

I’m sitting in a room outside the Toronto Stock Exchange TV studio, sharing one of those trendy Danish style couches (all sharp angles and faux leather), with Sukhinder Singh Cassidy, when I think:

Published on: April 25th, 2017 Christine Wong

Fully autonomous vehicles still 10 to 15 years down the road, says BlackBerry QNX exec

Carmakers must calm consumer fears about cost, not just collisions, to fuel the market for self-driving cars, an executive from BlackBerry QNX said Thursday. During his keynote at a Toronto conference, Grant Courville

Published on: April 20th, 2017 Christine Wong

Latest brain research shows (screen) size matters when it comes to video ads

Screen size can dramatically affect the impact of video ads on consumers’ brains, Canadian researchers have found. The findings provide more detailed (and scientific) answers to a question on which many businesses today

Published on: April 11th, 2017 Christine Wong

Taxation, not NAFTA, is Trump’s biggest threat to Canadian business, say Baird and Charest

Two Canadian political veterans warned Friday that Donald Trump’s plan to cut U.S. corporate tax rates is a far greater threat to Canadian businesses than his push to reopen the North American Free

Published on: April 7th, 2017 Christine Wong

Paid social media endorsements prompt new ad rules – but few complaints so far

Paid product endorsements on social media may have raised the eyebrows of Canadian advertising regulators but so far they’ve generated almost no complaints from consumers. Advertising Standards Canada (ASC), the self-regulatory watchdog for

Published on: March 31st, 2017 Christine Wong

Blockchain: The killer app that will stretch far beyond banking

There’s a technology that could one day prevent voter fraud, track stolen artworks, process a home sale within 24 hours and eliminate the need to ever file another tax return. It’s blockchain, and

Published on: March 24th, 2017 Christine Wong

‘Alexa, did you hear a murder?’ Privacy, patience, precision main hurdles for voice technology

Although a U.S. murder case has raised questions about the lack of privacy involving voice activated devices, one Toronto expert says a lack of consumer patience has far more potential to kill the

Published on: March 16th, 2017 Christine Wong

Four fresh innovation tips Canadian retailers can steal from the food industry

We all have to eat. Our constant craving drove Canada’s grocery and restaurant sectors to combined sales of $217 billion last year. Like every other industry on this planet, food retailing is being disrupted by

Published on: March 10th, 2017 Christine Wong

Ex-Dragon says Canadian companies should take more risks but stay tolerant of diversity

Former Dragons’ Den co-host Arlene Dickinson has joined the chorus of Canadian business leaders voicing concerns about anti-immigration sentiment and travel restrictions south of the border. During a speech in Toronto Thursday, Dickinson

Published on: March 2nd, 2017 Christine Wong

Maple’s virtual doctor office is taking care of business (and patients) online

A Toronto startup touting itself as Uber for healthcare says its new 24/7 virtual doctor’s office is the first of its kind in Canada. Ontario residents can register for Maple online, type in

Published on: February 14th, 2017 Christine Wong

U.S. road tests show self-driving cars are getting smarter – and safer

Two new research studies point to a smoother road ahead for widespread acceptance of self-driving cars. In a recent U.S. study, the California Department of Motor Vehicles (CDMV) provided year-end road test results

Published on: February 9th, 2017 Christine Wong

How AI is disrupting compensation claims when your flight gets disrupted

Artificial intelligence is set to disrupt the way airlines compensate passengers when their flights get disrupted. While delayed or cancelled flights are a frustrating inconvenience for travellers, they pose a huge business dilemma

Published on: February 8th, 2017 Christine Wong

Yellow Pages whets appetites for its mobile dining app during Winterlicious

Yellow Pages Ltd. hopes to whet appetites for its mobile dining app by sponsoring this year’s Winterlicious and Summerlicious restaurant promotions in Toronto. It’s the latest chapter in the company’s dramatic shift from

Published on: January 18th, 2017 Christine Wong