CMO Digital: Black Friday versus Cyber Monday 2014

This week Jim Love & Fawn Annan talk about Black Friday and Cyber Monday 2014.

Why did Black Friday flop? Why did Canadian online shoppers order from the U.S. for Cyber Monday? Tune in for these answers, and more.

Our shout out this week goes to Judy Bishop, CMO of BlackSquare. BlackSquare develops and sells BlackBoxx, a professional platform for wineries to sell merchandise online, in North America, Australia, Asia and Europe.

Check out Judy’s CMO to Know Profile here.

If you’d like a Shout Out in next week’s episode, shoot us a tweet @CMODigital.

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Jim Love, Chief Content Officer, IT World Canada

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