Black Friday bargain hunters turn to social media for shopping

Social media is drawing a lot of attention this year for holiday shoppers, with a major increase in Canadian consumers using Instagram and other social media platforms to make purchasing decisions, according to a

Published on: November 23rd, 2018 Meagan Simpson

Tips for protecting your customers from Black Friday cyber threats

With Black Friday ramping up and Cyber Monday right around the corner online shopping is in for a big week, but with that comes security concerns and cyber threats. If we've learned anything

Published on: November 22nd, 2018 Meagan Simpson

Discount Contact Lens taps into voice-activated shopping through Amazon Alexa Skills

Not a lot of people are shopping for things through Amazon’s Alexa, but Discount Contact Lens wants to change that and says that there is “going to be a growing” market to shop

Published on: September 27th, 2018 Shruti Shekar

Prime Day brings in record sales for Amazon

Despite website struggles, this year’s Amazon Prime Day broke sales records around the world. Within minutes of the sale opening on July 16th, Amazon’s website crashed, with online shoppers unable to access the

Published on: July 18th, 2018 Meagan Simpson

Here’s how online retailers other than Amazon approached Prime Day

If you were an Amazon Prime customer, July 16, 2018 was the "Boxing Day of July." If you were an online retailer that wasn't Amazon? Not so much. Amazon's competitors made a greater

Published on: July 16th, 2018 Meagan Simpson

Now retailers can use Instagram Stories as an ecommerce platform

Instagram wants to help businesses use its Instagram Stories feature as a new retail platform. This week the social media network unveiled a feature that adds shopping tags to Instagram Stories - shopping

Published on: June 15th, 2018 Eric Emin Wood

Don’t expect workers to be productive on Cyber Monday, Robert Half says [infographic]

Canadians might have officially celebrated Thanksgiving in October, but that doesn't make them immune from the Black Friday and Cyber Monday sales that accompany Turkey Day south of the border - and Robert

Published on: November 21st, 2017 Eric Emin Wood

Trump-induced NAFTA renegotiations could be a boon for online businesses, eBay says

Donald Trump's protectionist rhetoric over the North American Free Trade Agreement (NAFTA) - which in the past he threatened to "rip up" and called "the worst trade deal in history" - could deliver

Published on: July 18th, 2017 Eric Emin Wood

News flash: everyone is using their smartphone all the time

Smartphones have become integral to everyday life, and more consumers are using the devices for a wider variety of activities than ever before, according to new research from New York-based Fluent. The people-centric marketing

Published on: January 26th, 2017 Mandy Kovacs

E-tailers got a better deal from Cyber Monday than Black Friday, Adobe finds

Black Friday might get the lion's share of press, but this year's Cyber Monday was the better deal for online retailers, Adobe Systems Inc.'s marketing research division has found. Data collected by Adobe

Published on: December 2nd, 2016 Eric Emin Wood

Thanks to PayPal, your customers can now return online purchases for free

If you've ever had a customer complain that the product they ordered online didn't match what they received, PayPal Holdings, Inc. would like to help you out. The e-commerce giant officially launched its

Published on: May 9th, 2016 Eric Emin Wood

CMO Digital: Black Friday versus Cyber Monday 2014

This week Jim Love & Fawn Annan talk about Black Friday and Cyber Monday 2014. Why did Black Friday flop? Why did Canadian online shoppers order from the U.S. for Cyber Monday? Tune in

Published on: December 10th, 2014 ITBusiness Staff

If you’re in e-commerce, Twitter and Facebook probably aren’t enough

Posting and interacting with your followers on Twitter, Facebook, LinkedIn, Google+, Pinterest, and other social media platforms can be a lot of work. But if you're a brand in e-commerce, maybe there are other

Published on: November 21st, 2014 Candice So

Why you should ask your customers to do a good deed and pass your business on

It’s a conventional piece of marketing wisdom: Make your customers happy, and they will share your business with their friends and family. That sounds great, but the only trouble is ensuring people will

Published on: November 18th, 2014 Candice So