Salesforce’s Vala Afshar predicts AI will drive marketing in 2017 – with Canada playing a lead role

Vala Afshar has only formally been associated with Salesforce.com since September 2015, but as a customer of the popular CRM provider since 2003, he's proven himself to be the perfect "digital evangelist" for

Published on: December 21st, 2016 Eric Emin Wood

Shopify, Ceridian declared Canada’s best places to work by Glassdoor

Tech companies have a reputation for treating their employees well, but if reviews on job search engine and review site Glassdoor are to be believed, Shopify Inc. has gone above and beyond. The

Published on: December 6th, 2016 Eric Emin Wood

Salesforce outlines 4 ways brands can thrill the connected customer

New research puts customers in the driver’s seat when it comes to determining which companies lead in the digital age. According to a new Salesforce.com report, "The State of the Connected Customer," 62

Published on: November 16th, 2016 Gary Hilson

Charity turns Salesforce1 app into ‘Furniture Bank’ for the needy

When Furniture Bank executive director Dan Kershaw says he didn't expect to win a 2016 Ingenious Award from the Information Technology Association of Canada (ITAC), it's easy to believe him - after all,

Published on: November 16th, 2016 Eric Emin Wood

Big banks have nothing to fear, but need to learn, from fintech, Salesforce says

Fintech might be among the loudest sectors in a booming industry, but a new Ipsos survey conducted on behalf of Salesforce.com indicates that Canadians aren’t willing to close the books on their bank’s

Published on: November 7th, 2016 Eric Emin Wood

Vidyard reaches out to customer service agents at Dreamforce

SAN FRANCISCO - Kitchener, Ont.-based Vidyard is deepening its integration with Salesforce at the cloud software vendor's annual Dreamforce conference, releasing a new tie-in for the Service Cloud. Founded as a video marketing

Published on: October 6th, 2016 Brian Jackson

When Salesforce Einstein asks for your data, will you say yes?

SAN FRANCISCO -- Salesforce administrators are going to have a new choice to make when the winter update is pushed out a couple of weeks from now - will they opt-in to sharing

Published on: October 5th, 2016 Brian Jackson


Sage deepens Salesforce integration with new cloud tie-ins

SAN FRANCISCO -- Small and medium-sized businesses that use Sage to manage their accounting and some aspect of Salesforce.com Inc.'s cloud suite have some new tools that should help improve their workflow today.

Published on: October 4th, 2016 Brian Jackson

Salesforce shows off latest acquisitions to open Dreamforce

SAN FRANCISCO - Salesforce.com Inc. put two very recent acquisitions front and centre as it opened up its annual Dreamforce conference, deepening its involvement in the e-commerce and online collaboration markets. Salesforce’s newest

Published on: October 4th, 2016 Brian Jackson

Dreamforce 2016 survival guide: get in for free, find the best parties, and network like Benioff

Ah, lucky number seven. As I head to San Francisco next week for my seventh trip to Dreamforce, the annual conference hosted by Salesforce.com, I pretty much know what to expect. But if

Published on: September 30th, 2016 Brian Jackson

Embracing Salesforce helped Toronto’s Furniture Bank support nearly 80% more people in only 2 years

Organizing one move is difficult enough. Now imagine organizing 25. Every day. That's essentially the challenge faced by Furniture Bank, a Toronto-based organization with a unique, but crucial niche in the city's charitable

Published on: September 26th, 2016 Eric Emin Wood

Salesforce Einstein deploys AI across the cloud suite

On Sunday night San Francisco-based Cloud software firm Salesforce.com unveiled its artificial intelligence engine, dubbed Salesforce Einstein, that will be integrated across its platform and provide users with new functions such as predictive

Published on: September 18th, 2016 Brian Jackson

Speed up the development of your company’s online hub with Salesforce Lightning Bolt

Enterprises and medium-sized businesses aiming to develop a personalized community hub for their users, partners, and employees just received a powerful new tool from customer relations management (CRM) giant Salesforce.com. Today the San

Published on: September 8th, 2016 Eric Emin Wood