Customer expectations at all-time high, Salesforce report finds

Customer expectations are at an all-time high, according to the Salesforce State of the Connected Customer report, released this week. A whopping 80 percent of customers said that the experience a company provides

Published on: June 8th, 2018 Lynn Greiner

Salesforce CFO explains why companies need to meet the fourth industrial revolution head-on

TORONTO - If Salesforce.com Inc. president and CFO Mark Hawkins had one message for the audience watching his keynote at the first-ever Salesforce World Tour in Toronto, it was this: Adapt or die.

Published on: May 4th, 2018 Eric Emin Wood

People, not technology, is Canada’s ‘secret sauce’, Bains says at Salesforce World Tour

TORONTO - Navdeep Bains' May 3 appearance at Salesforce.com Inc.'s Toronto World Tour was short, but he made it count. While discussing the CRM giant's new $100 million USD investment into Canadian startups

Published on: May 4th, 2018 Eric Emin Wood

Salesforce announces $100 million USD investment fund for Canadian startups

TORONTO – Salesforce.com Inc. thinks Canada has the potential to become a world leader in the tech industry, and is putting its money where its mouth is. On Thursday the CRM giant announced

Published on: May 3rd, 2018 Eric Emin Wood


SAP, Salesforce among Canada’s top employers when it comes to inclusion

The latest list from Great Place to Work focusing on inclusion is full of tech companies. SAP Canada, Salesforce and Wave are just a few of the Canadian tech companies that scored high

Published on: April 2nd, 2018 Alex Coop

Salesforce targets small businesses with release of Essentials

Small businesses spend 23 per cent of their workdays manually inputting data, so Salesforce is optimizing its sales and service apps for small businesses to help them focus on their customers and business

Published on: March 14th, 2018 Alex Coop

How Salesforce, Microsoft, Google, and others marked International Women’s Day 2018

Salesforce.com Inc. used this year's International Women's Day to remind employees and collaborators that in 1987, only 20 per cent of employees working in Science, Technology, Engineering, and Math (STEM) fields were female

Published on: March 8th, 2018 Eric Emin Wood

Salesforce.org partners with United Way to launch Philanthropy Cloud

Salesforce.org is teaming up with United Way to launch a cloud service that connects corporations, employees and nonprofits at scale, the social enterprise company announced this morning. Philanthropy Cloud will be a social

Published on: February 27th, 2018 Alex Coop


Salesforce investing $2 billion into Canadian business

Ahead of a meeting between Canadian Prime Minister Justin Trudeau and Salesforce CEO Mark Benioff in California, the company has made a major announcement about the future of its Canadian business. Salesforce, a

Published on: February 8th, 2018 Mandy Kovacs

Avocados From Mexico dominated the Super Bowl on social media

Unlike the showdown between the New England Patriots and the Philadelphia Eagles, there was no contest between Avocados from Mexico and the rest of the competition on social media. The company was the

Published on: February 5th, 2018 Alex Coop

Hashtag Trending – Twitter takeover rumours; Assange’s freedom; Google Bulletin

Rumours that Salesforce might buy Twitter are revived. The founder of WikiLeaks has a bad toothache. And Google looks to enter the local news space. Could Salesforce be planning to buy Twitter? No,

Published on: January 29th, 2018 Brian Jackson

Leaders in Davos acknowledge AI’s potential for good, but point to unanswered questions

Global leaders discussed the transformative capabilities of artificial intelligence during the second-last day of the World Economic Forum in Davos. But it came with a grain of salt. During a panel about rogue

Published on: January 25th, 2018 Alex Coop