Articles By Eric Emin Wood

New Facebook tool lets marketers target audiences based on individual interests

A new Facebook feature allows publishers to reach audiences who are specifically interested in such narrow subjects as "computer servers" and "digital data" with their posts without alienating the ones who might enjoy

Published on: February 8th, 2016 Eric Emin Wood

How social intelligence can help you develop better marketing strategies

When it comes to advertising in the Internet age, it's not the size of your audience that counts, but how well you connect with them - and social intelligence is one of the

Published on: February 5th, 2016 Eric Emin Wood

80 per cent of viewers to watch Super Bowl on at least two screens: Salesforce

Approximately 73 per cent of viewers plan to use two screen-based devices during Super Bowl 50 on Sunday, with a nearly equal number planning to use smartphones and televisions and an additional seven

Published on: February 4th, 2016 Eric Emin Wood

Cisco predicts mobile access for 70 per cent of world population by 2020

By 2020, there will be 5.5 billion mobile users around the world, 11.6 billion mobile-ready devices, the average mobile connection speeds will be more than three times faster than in 2015, and global

Published on: February 4th, 2016 Eric Emin Wood

Intel highlights increasingly diverse workforce in annual report

Hack Harassment wasn't an isolated incident: Intel Corp.'s initiative against online bullying was part of a $300 million effort started last year to make the world of tech a friendlier one - beginning

Published on: February 4th, 2016 Eric Emin Wood

Industry associations join forces to create intelligent packaging council

Two Canadian industry associations, one representing printable electronics, the other representing packaging companies, have joined forces to create the Intellipack Leadership Council, a group of 11 executives who will collaborate on strategies to

Published on: February 3rd, 2016 Eric Emin Wood

FreshBooks announces new accounting platform

Toronto-based FreshBooks has been working on an updated version of its signature cloud accounting software for small businesses that uses a brand-new platform and will likely be released this summer, the company's CEO

Published on: February 2nd, 2016 Eric Emin Wood

New appointments at Indochino and Act-On Software

A pair of tech-related firms announced the hiring of two prominent executives today. Vancouver online and showroom-based menswear retailer Indochino Inc. announced that former Kit and Ace and Lululemon executive Clay Haeber would

Published on: February 2nd, 2016 Eric Emin Wood

UGO adds P2P feature to digital wallet app

Users of digital payment app Ugo Wallet can now use the program for peer-to-peer transfers, developer Ugo Mobile Solutions L.P. announced today. With the app's new P2P feature, Ugo Pay, consumers can load

Published on: February 1st, 2016 Eric Emin Wood

Google ads catching up with Facebook’s clickthrough rate: Adobe report

The global growth in paid search engine marketing (SEM) is slowing down at the expense of mobile advertising, according to a new report by Adobe Systems' Digital Index division. Among other findings, the

Published on: February 1st, 2016 Eric Emin Wood

Canadian businesses would like to see more Bitcoin use, survey finds

Hundreds of Canadian merchants are enthusiastically accepting Bitcoin as a payment option, but disappointed by its low rate of consumer support, according to a recent study by forensic research firm CorbinPartners Inc. More

Published on: January 29th, 2016 Eric Emin Wood

Aruba study concludes retail app use higher than previously thought

Mobile phones are having an even larger impact on the retail shopping experience than experts believed, with 86 per cent of shoppers using retail mobile apps, and 59 per cent using them up

Published on: January 29th, 2016 Eric Emin Wood

Roam Like Home in Asia and Australia with expanded Rogers service

Rogers Communications Inc. customers now have 18 more destinations in Asia and Oceania where they can now use the Roam Like Home service, the carrier announced Wednesday. Nearly 2.3 million customers have used

Published on: January 28th, 2016 Eric Emin Wood