The top 10 mobile apps for business execs (…and the 6 worst)


Top business apps slideshow 1 - averages

International app advisory firm Applause App Quality, Inc. recently completed a study of 130 apps that are frequently used by business executives, using its in-house Mobile Sentiment Analysis software to convert each app’s user reviews into scores out of 100.

Astonishingly, the average score among the 130 was 67.3 – and only 10 apps earned above-average scores. In compiling its list, Applause included apps in five leading categories – communication, organization, work, security, and weather forecasting – and ignored three – navigation, pre-installed iOS apps, and virtual assistants. You can see a quick breakdown of the number of apps and their average scores in each category above.

Let’s start with the 10 best…


Top business apps slideshow 2 - ColorNote

1. ColorNote by Social & Mobile (Android | iOS)
App quality score: 93.0

This colour-coded notepad app receives consistently high scores from users for its simplicity, ease of use, security, and retrieval features – nothing fancy, just an easy way to create, arrange, check off, and cross out lists, password-protect your documents, and sync them with the developer’s online cloud server.


2. 360 Security by 360 Securityapps (Android | iOS)
App quality score: 89.5

This free security app, which also includes speed boost, junk file deletion, photo optimization, and battery saving functions, boasts more than 200 million users and millions of reviews praising its speed and reliability.


3. Duolingo (Android | iOS)
App quality score: 88.5

This educational app, which can help users practice English, Spanish, French, German, Italian, Portuguese, Dutch, Irish, Danish, Swedish, Russian, Ukrainian, Esperanto, Polish, and Turkish, is praised for its usefulness but also weighed down slightly by reviews saying that its listening algorithms could use improvement, that it provides little context for the languages being learned, and that it lacks difficulty.


Top business apps slideshow 5 - CamScanner

4. CamScanner by INTSIG (Android | iOS)
App quality score: 85.0

This app, which turns users’ mobile devices into a scanner, gets high praise for its functionality and wealth of features, which even in the free edition includes the ability to extract text from images, add notes or customized watermarks, and share documents as PDFs or JPEGs.


5. CM Security by Cheetah Mobile (Android only)
App quality score: 84.0

This security app is all about privacy, allowing users to lock their phones with a fingerprint scan, shoot the picture of anyone who tries to break in, and erase their browsing data – and users love the developers for it. It also provides antivirus protection. That said, not everyone is enamoured by the number of ads.


The rest of the top 10:

6. Evernote (Android, iOS), which had an app quality score of 78.0;
7. Yahoo Weather (Android, iOS), which had a score of 78.0;
8. Avast Mobile Security (Android, iOS), which scored 75.0;
9. Mint: Personal Finance & Money by Intuit (Android, iOS), which scored 71.0; and
10. Viber by Viber Media (Android, iOS), which scored 67.5.

As for the six worst…


Top business apps slideshow 8 - The Weather Channel

-6. The Weather Channel by IBM (Android | iOS)
App quality score: 49.0

This app has its defenders, but quite a few users have complained about it failing to work correctly, or being a battery drain – not the best feature for a program you’re simply using to check the weather. Unfortunately, updates appear to have made the program worse, with a surprising number of reviewers saying they have downgraded their ratings from five stars to two or three.


-5. BlackBerry Messenger (BBM) (Android | iOS)
App quality score: 48.0

Were you as surprised by BBM’s inclusion on this list as we were? The Android version of BlackBerry’s signature messaging program has a robust 4.3 out of five stars on Android, but only three stars on the App store – with the most recent reviews giving it an average of two! Written reviews on the App Store are sparse, though Android users generally seem content with BBM’s functionality. (Assuming they can log in. Which a significant number apparently can’t.)


Top business apps slideshow 10 - Google Hangouts

-4. Google Hangouts (Android | iOS)
App quality score: 47.0

Let’s be honest – Google isn’t exactly revered for its social media platforms, and Hangouts doesn’t buck that trend. While the iOS version enjoys a four-star rating, more than 200,000 Android users have given it only one star, complaining that it frequently crashes, doesn’t show who is online, doesn’t notify users when messages are read, and can’t be used to send documents, among other shortcomings.


Top business apps slideshow 11 - LINE

-3. LINE (Android | iOS)
App quality score: 46.5

While it enjoys a 4.2 rating on Android, this communication app has only three stars on the App Store, with users on both platforms complaining about its slow connection speed, poor reception, and lack of functionality.


-2. Microsoft Skype (Android | iOS)
App quality score: 34.5

More than 5 million five-star reviews are weighed down by more than 800,000 one-star reviews of Skype’s Android app, while the iOS version has an average rating of three and a half stars – less than ideal considering Skype itself is such a well-known brand. Android users complain of crashes, while iPhone reviewers complain of its slow speed. Users on both platforms complain that it frequently drops calls, and many have difficulty logging in.


Top business apps slideshow 13 - Facebook Messenger

-1. Facebook Messenger (Android | iOS)
App quality score: 31.0

Another app with millions of rave reviews, but also millions of pans, Facebook’s mobile chatting service is rated 3.9 stars out of five on Google Play, and is currently the recipient of an abysmal two-and-half star rating on the App Store. There are no written reviews of the iOS version, but Android users have complained about crashes, bugs, being forced to use it if they want to chat on Facebook, and the fact that they can’t see when messages are read.


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Jim Love, Chief Content Officer, IT World Canada

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Eric Emin Wood
Eric Emin Wood
Former editor of ITBusiness.ca turned consultant with public relations firm Porter Novelli. When not writing for the tech industry enjoys photography, movies, travelling, the Oxford comma, and will talk your ear off about animation if you give him an opening.

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