Twitter takes on trolls with new Trust & Safety Council

Eighteen months after Gamergate, and with the groundbreaking verdict in R v. Elliott - Toronto's so-called "Twitter trial" - still reverberating online, Twitter Inc. announced today the formation of the Twitter Trust &

Published on: February 9th, 2016 Eric Emin Wood

80 per cent of viewers to watch Super Bowl on at least two screens: Salesforce

Approximately 73 per cent of viewers plan to use two screen-based devices during Super Bowl 50 on Sunday, with a nearly equal number planning to use smartphones and televisions and an additional seven

Published on: February 4th, 2016 Eric Emin Wood

Twitter warns potential Canadian targets of “state-sponsored” attack

A Canadian non-profit organization which specializes in privacy, security and freedom of speech may itself be the target of a cyber attack. Winnipeg-based Coldhak was one of several Canadian Twitter users to recently

Published on: December 14th, 2015 Eric Emin Wood

Canada’s influence apparent on Twitter’s 2015 year in review

Its 300 million or so active users might be a far cry from Facebook's 1.44 billion, but Twitter's value in capturing the online reaction to whatever is happening around the world is on

Published on: December 11th, 2015 Eric Emin Wood

How manipulating Twitter made millions on Wall street

Most people look at Twitter as a social network where they spend leisure time. It's a place where they connect and get the latest updates from their friends. But Twitter also provides constant

Published on: November 11th, 2015 Wolston Lobo

Twitter dumps Favourites for Likes and stars for hearts

You may have just received a Twitter notification that someone has “liked” a tweet of yours, and momentarily wondered if Facebook and Twitter had merged. Well, not yet. But Twitter is revamping the

Published on: November 3rd, 2015 Jeff Jedras

Consumers declare Facebook winner of ad relevancy wars: Report

When marketers are deciding where to direct their online advertising spend, delivering ads to users that will find them relevant is a key consideration. And a new report from Adobe claims a clear

Published on: October 27th, 2015 Jeff Jedras

Twitter Polls offer brands a new way to engage with social followers

Marketers and brand managers are always looking for new ways to interact with potential customers and drive engagement on social and a new tool from Twitter, Twitter Polls, offers a way to quickly

Published on: October 27th, 2015 Jeff Jedras

Shopify wants to bring Twitter’s ‘buy now’ button to Canada

Social media giant Twitter launched its 'buy now' button for retailers on Wednesday but, as usual, Canada will have to wait. Shopify is looking to change that though. Twitter first dipped its virtual

Published on: September 30th, 2015 Jeff Jedras

Hootsuite certified for highly regulated industries

Social media management platform Hootsuite has passed an audit that confirms the platform is suitable for use in heavily regulated industries, the company announced. The Service Organization Control (SOC) 2 Type 1 audit

Published on: September 15th, 2015 Dave Webb

Twitter showcases Periscope’s entertainment chops at Toronto International Film Festival

Twitter Inc. is hoping that its live-streaming video service Periscope will be given a boost after being sighted on the red carpet alongside movie star Natalie Portman at the Toronto International Film Festival

Published on: September 10th, 2015 Brian Jackson

Twitter rebrands Publisher Network as Twitter Audience Platform, adds new features

Twitter announced on Thursday that it is renaming the Twitter Publisher Network to the Twitter Audience Platform and adding the ability for marketers to drive tweet engagements and video views with the service.

Published on: August 20th, 2015 Brian Jackson

Twitter blows past 140 character limit for supersized DMs

While your public tweets and replies will still need to fall within Twitter’s 140 character limit, the caps are now off when it comes to direct messages (DMs). Twitter announced Wednesday that it

Published on: August 13th, 2015 Jeff Jedras

Three tech marketers to follow Twitter

We are showcasing experts in tech marketing that could offer insight in presenting products and solutions in the best light. First up is is Linda Montgomery, marketer for the technology, media and telecom industries at KPMG Canada.

Published on: August 10th, 2015 Dave Yin