Vancouver-based social media dashboard firm HootSuite Media Inc. is expanding its business today with a new managed service aimed at managing the risk that comes with a growing corporate presence on social media.
Yesterday Twitter celebrated the first anniversary of its Twitter Ads API by renaming the initiative to Twitter Marketing Platform Program, reflecting the growing suite of partners involved in the program as well as
For today's edition of our #FollowFriday post, we've rounded up a list of three people whose tweets are retweet-worthy. Whether they tweet on startups, digital marketing techniques, or advocate for a free Internet,
Laraine Cook was a substitute teacher and girls' basketball coach in the Pocatello School District in Idaho. Over the summer break, she and her boyfriend attended a family reunion. Cook posted pictures of
Klout, the social media scoring service that rates how influential individuals and businesses are based on their social networking engagement, has been acquired by San Francisco customer service firm Lithium Technologies, according to
Native advertising is the strategy of creating ad materials that fit seamlessly into the environment where they're placed in, like magazine ads that look and read like articles or fun, informative Facebook posts