The NBA and Twitter partnership is growing, as the NBA will soon be creating original live programming exclusively for Twitter, the organizations announced this week. A weekly pregame show will be produced for Twitter,
Although Milos Raonic (@milosraonic) lost to Andy Murray in yesterday's Wimbledon final, his performance in the tournament was impressive enough to draw praise from around the world. The 25-year-old Canadian tennis player bested
"Big Uncomfortable Ideas" was the title of Melanie Irons' presentation at the World Conference on Disaster Management (WCDM) this week, as she tried to persuade listeners to adopt an approach to disaster response that
With the NBA playoffs in full swing, Under Armour is looking to capitalize on Stephen Curry’s uncanny ability to shoot from the three-point line. Every time the Golden State Warrior's point guard shoots
A new survey led by Environics Communications made headlines recently for concluding that Canadians don't trust social media - but according to the Toronto-based communications firm, the truth is more complicated than that.
Today's advertisers need to ensure the customer journey is central to their marketing efforts, and the ones who incorporate social media, technology, and cross-channel strategies into their plans will come out on top,
Incubators have a dirty little secret: they’re not for everybody. When Paul Graham developed the incubator model he was laser-focused on companies with the potential to scale to billion-dollar valuations, fast. This, Graham
New York City-based venture capitalist Fred Wilson recently posted an observation on his blog that should fascinate any marketer with even a passing interest in reaching mobile users: None of the top 25