Here’s how to repurpose your PowerPoint presentation and turn it into a video

Conference season is wrapping up ahead of the holidays, but if you gave a talk and have any presentation slide decks handy, you may want to check out this tool. In October, Kitchener,

Published on: November 24th, 2014 Candice So

Zoho unveils new CRM suite for marketers

Zoho.com is launching a new customer relationship management (CRM) system for marketers, aiming to help them track leads from the beginning to the end of the marketing funnel. Headquartered in Pleasanton, Calif., Zoho.com

Published on: October 9th, 2014 Candice So

Content Raven repurposes data security tool for content marketing

Content Raven, a Massachusetts-based file storage company, has released a new marketing analytics tool geared towards content marketers – something of a departure from its original focus on file security. Right now, Content

Published on: September 4th, 2014 Candice So

LinkedIn launches tool marrying sales and social media

LinkedIn has launched its latest tool for sales professionals – Sales Navigator, which aims to help sellers reach buyers through the social network. What’s interesting about Sales Navigator is that it’s being branded

Published on: August 1st, 2014 Candice So

Sales reps no longer fount of information, SAP and Harvard report says

Salespeople and marketers – your role as dispensers of data and information on the products you’re selling may be coming to an end. That’s one of the conclusions of a new report from

Published on: July 18th, 2014 Candice So

One CMO’s journey from Apple to Avaya: Q&A with Andy Cunningham

When Andrea Cunningham first landed in Silicon Valley in 1983, she knew she wanted to be involved with tech. As a young marketing and communications professional, she landed at exactly the right place

Published on: June 19th, 2014 Candice So

Crafting the best customer experience

TAMPA – There’s an e-word tossed around a lot here at this week’s IBM Corp.’s SmarterCommerce conference, and it’s not e-commerce: It’s “experience.” Almost every presentation by an IBM official, and almost every

Published on: May 14th, 2014 Howard Solomon

Extreme Startups grad ExecNote to simplify social for salespeople

With a freshly launched mobile app, a revamped platform, and its startup accelerator graduation day behind it, ExecNote is aiming to change how salespeople get social. On Wednesday afternoon, the team behind ExecNote

Published on: January 15th, 2014 Candice So

Daily mindset of great salespeople

Having been in technology sales for many years, I am often asked, by new and seasoned sales professionals alike, about how to create strong and lasting client relationships.  While many are hoping for

Published on: November 22nd, 2013 Brian Clendenin

For marketing success, salespeople and marketers need to work together

With so many new tools and new ways of tracking marketing campaigns nowadays, it's just not good enough for digital marketers to just give an account of their campaign performance. Beyond just how

Published on: November 8th, 2013 Candice So