Tagged: in-app purchases

Square opens up payment system to app developers with SDK

Meagan Simpson

Published: January 9th, 2019

What turns gamers into buyers? PayPal study seeks answers

By Tom Lito PayPal forecasts strong growth for the Canadian online gaming market, stating that it’s expected to generate $40 million in revenue with a CAGR of 22.7 per cent over the next

Published on: September 24th, 2018 IT World Canada Staff

Consumers prefer rewards over other kinds of in-app advertising, survey says

For marketers who are thinking about an alternative to displaying banner ads on mobile devices, here’s some food for thought: Giving consumers rewards right at the height of their happiness might make them

Published on: June 17th, 2014 Candice So
Mobile eCommerce

Mobile advertising to boom next year, Gartner report says

Digital advertisers, take note – the market might look slow now, but the budget for advertising on mobile devices is going up, according to research firm Gartner Inc. Global mobile advertising spending is

Published on: January 21st, 2014 Candice So