Cisco uses Facebook check-in for WiFi hotspot access

Visitors to Toronto's Evergreen Brick Works event venue and conservation area who want to make use of the free Wi-Fi network available won't type in a password to get online - instead, they

Published on: October 3rd, 2013 Candice So

First steps to Facebook Business Page success

Now that you've created a Facebook page for your business, you need to grow your fan base. Before getting started, however, know what your goals are. What do you want the fan page

Published on: November 7th, 2011 Kim Woodbridge

Video Rewind: Porter Airlines uses Twitter for customer service response

Yesterday, we told you about how WestJet used its Facebook Page as a crisis response centre in the wake of a swamp gas explosion near a Mexican resort. Well WestJet isn't the only

Published on: June 21st, 2011 ITBusiness Staff

Lululemon and WestJet say social media presence goes beyond advertising

Lululemon Athletica Inc. turned its Facebook Page into a virtual presence for its local retailers, while WestJet used its page as a crisis response centre.Social media stakeholders from these organizations spoke at last

Published on: June 20th, 2011 Martin Studzinski

Harper vs. Ignatieff – social media showdown

If Election 41 is the "social media election" then what party is taking best advantage of the new channel to woo potential voters?That's the question ITBusiness.ca had in mind when we took a

Published on: April 7th, 2011 Brian Jackson

Pepsi overcomes urban legend for successful Facebook page

Before Facebook, Pepsi Canada probably never had to worry about false complaints claiming their cans to be “an assault on God,” but now those comments are posted publicly for the world to see.The

Published on: June 15th, 2010 Brian Jackson