Hootsuite Inc. has made a slew of announcements today, saying it has acquired Brightkit, a social media marketing platform – and it has already used Brightkit’s technology to launch a new product called
Growth hacking - it might sound like a nefarious scheme from those inhabiting the cybersecurity underworld, but what is it actually? In a post for CMO.com, Ben Plomion writes that this "engineering-focused approach
The rules posted yesterday by Canadian securities regulators are still being digested, but upon first read, they appear very encouraging for Canadian startups, small business and even public issuers. The regulators have struck
Introduction: My ITBusiness.ca blog will cover posts around marketing, social media, crowdfunding and the intersection of marketing and IT. I hope you find it educational and discover new perspectives that you can apply.
Qoints is a startup involved with the fourth cohort at Toronto-based accelerator Incubes and it wants to help brands understand and measure the success of digital campaigns. Qoints co-founders Harris Maxwell and Cory
Two Canadian advertising agencies are probably getting a lot of "likes" on Facebook today after being recognized at the Facebook Studio Awards. The awards are given out annually (this is the second batch