GoDaddy launches mobile website creation for dummies service

Getting a mobile website up and running just became a lot easier.

GoDaddy, the U.S.-based cloud platform and website builder for small ventures, has launched its new Website Builder in Canada, a mobile-optimized website building service with integrated marketing and e-commerce tools to help not only with website creation, but audience curation.

In a Jan. 25 press release, the company said the builder enables people to design a professional website in “under an hour, even on a mobile phone,” and supports more than 1,500 ideas or industries, from tradespeople to hair stylists to hockey coaches.

The simple interface can help anyone, even novices, customize and update their sites using a dashboard-based set of amplification tools.

“We’re continuing to innovate to help Canadian small businesses get online and grow their ventures,” Jill Schoolenberg, country manager at GoDaddy Canada, says in the press release. “We’re changing the approach by creating a mobile first experience allowing customers to focus on achieving their goals. GoDaddy’s new Website Builder is unique in that it helps customers reach their audiences and drive results for their ventures.”

Once a website is live, Website Builder gives users “built-in SEO tools, integrated email marketing, and the option to launch a Facebook page – all to help people find and connect with their audiences,” the company explains. These features let users improve their search rankings on Google quickly and easily, as well as jumpstart marketing campaigns, even for those with no previous experience.

The program also features a smart learning system that can create a complete website automatically by using pre-filled relevant sections and images. This smart algorithm, machine-learning- based system evolves with continued use. It also sends customers engagement and activity updates, in addition to highlighting key ways to improve results, the moment users log in.

GoDaddy notes that the Website Builder online store includes everything a proprietor might need to sell online, including a streamlined mobile checkout with reduced taps and swipes, support for Apple Pay and PayPal, and integrated product and inventory management.

The program is called GoCentral in the US.

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Jim Love, Chief Content Officer, IT World Canada

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Mandy Kovacs
Mandy Kovacshttp://www.itwc.ca
Mandy is a lineup editor at CTV News. A former staffer at IT World Canada, she's now contributing as a part-time podcast host on Hashtag Trending. She is a Carleton University journalism graduate with extensive experience in the B2B market. When not writing about tech, you can find her active on Twitter following political news and sports, and preparing for her future as a cat lady.

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