CIBC unveils voice commands in mobile app to simplify navigation

A major bank in Canada is following the latest trend of voice-first applications.

CIBC has announced that voice commands are now supported in its mobile banking application, allowing customers to complete a variety of tasks and explore products or services with a simple verbal prompt.

The feature comes as the bank works to understand the needs and wants of its digital-first clients, says Aayaz Pira, senior vice president of CIBC Digital Retail & Business Banking.

“By adding voice commands, we’re deepening the mobile experience and laying the foundation to build a unique, personalized in-app search engine that will allow clients to verbally call up any past banking transaction on their mobile device,” he explains in an Apr. 3 press release.

CIBC customers can use the dictation feature “in a safe and secure mobile environment” to search and access banking tasks through “hands-free keyword search voice prompts.”

https://www.youtube.com/watch?v=RRDRPgAZiHg

The shift to voice commands follows CIBC’s recently introduced Digital Cart, which is a mobile service customers can use to open a new deposit account, apply for overdraft protection, and secure a credit card all within CIBC’s mobile app and without having to go to a physical location — “a first to Canadian banking.”

For customers who want human interaction, Digital Cart allows them to book appointments through the app and continue their work at a banking centre. Users can also receive real-time recommendations based on their financial needs and qualifications.

“We are continually working to enhance mobile-driven solutions for our clients so they can access modern convenient banking, how and when they want,” Pira adds.

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Jim Love, Chief Content Officer, IT World Canada

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Mandy Kovacs
Mandy Kovacshttp://www.itwc.ca
Mandy is a lineup editor at CTV News. A former staffer at IT World Canada, she's now contributing as a part-time podcast host on Hashtag Trending. She is a Carleton University journalism graduate with extensive experience in the B2B market. When not writing about tech, you can find her active on Twitter following political news and sports, and preparing for her future as a cat lady.

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