Articles By Candice So

Canadians are concerned about credit card fraud, and they want their banks to help: FICO

With the spate of headlines on security breaches at big retailers like Target and Home Depot, consumers have been taking notice – and they’ll be more watchful about how and where they spend

Share on LinkedIn Comment on this article Share with Google+ Published on: November 27th, 2014 Candice So

The Moto Hint is a Bluetooth-enabled wearable that’s sleek and subtle

For better or worse, a lot of wearable devices don’t seem to have hit the mainstream as of yet, with some consumers citing their conspicuousness as a reason for not adopting them. So

Share on LinkedIn Comment on this article Share with Google+ Published on: November 25th, 2014 Candice So

Pinć, a $99 virtual reality headset, could be your newest office gadget

There’s a new virtual reality device coming out – but it’s not for gaming. This is the new Pinć virtual reality headset. It’s the passion project of Cordon Media, a Toronto-based digital agency

Share on LinkedIn Comment on this article Share with Google+ Published on: November 25th, 2014 Candice So

Here’s how to repurpose your PowerPoint presentation and turn it into a video

Conference season is wrapping up ahead of the holidays, but if you gave a talk and have any presentation slide decks handy, you may want to check out this tool. In October, Kitchener,

Share on LinkedIn Comment on this article Share with Google+ Published on: November 24th, 2014 Candice So

If you’re in e-commerce, Twitter and Facebook probably aren’t enough

Posting and interacting with your followers on Twitter, Facebook, LinkedIn, Google+, Pinterest, and other social media platforms can be a lot of work. But if you're a brand in e-commerce, maybe there are other

Share on LinkedIn Comment on this article Share with Google+ Published on: November 21st, 2014 Candice So

Not posting your job opportunities on social media? You may be missing out on awesome employees

If you’re not using social media to find your next hire, you might be missing out on some really great talent. That’s the finding of a new report from recruiting firm Hays Canada,

Share on LinkedIn Comment on this article Share with Google+ Published on: November 20th, 2014 Candice So

Here’s why you should give away free stuff to make sales

Giving away stuff for free might seem counterintuitive – but for Marie Chevrier, it’s actually a practical business strategy that carries big payoffs in the long run. Chevrier is the founder and CEO

Share on LinkedIn Comment on this article Share with Google+ Published on: November 20th, 2014 Candice So

Why small businesses should expand into overseas markets

Small business owners seem to be more optimistic about their futures than they have been in a few years – and they feel they might even be poised for growth, a new survey

Share on LinkedIn Comment on this article Share with Google+ Published on: November 19th, 2014 Candice So

Google will now show you which sites are mobile-friendly on its search results page

Good news - the next time you look something up on Google using your smartphone, you'll know exactly which sites will look good on your screen, versus the sites that will force you

Share on LinkedIn Comment on this article Share with Google+ Published on: November 19th, 2014 Candice So

Why you should ask your customers to do a good deed and pass your business on

It’s a conventional piece of marketing wisdom: Make your customers happy, and they will share your business with their friends and family. That sounds great, but the only trouble is ensuring people will

Share on LinkedIn Comment on this article Share with Google+ Published on: November 18th, 2014 Candice So

This startup can help you shop online for the things you actually want

With the holidays just weeks away, one of the first places many people will go to for gifts are online stores and e-commerce websites. But if you ask Charles Benaiah, online stores are

Share on LinkedIn Comment on this article Share with Google+ Published on: November 18th, 2014 Candice So

What Telus’ new cloud-based tools can do for small businesses

Telus Corp. is launching two new cloud services for businesses headquartered in Canada – one is a suite of collaboration tools for employees, and the other is a contact centre for customer service

Share on LinkedIn Comment on this article Share with Google+ Published on: November 17th, 2014 Candice So

Real-time bidding and programmatic – what’s the difference?

For many marketers, programmatic ad buying is still a mystery – and that makes it hard to figure out how they can use the automated buying method to their advantage. During November’s Mesh

Share on LinkedIn Comment on this article Share with Google+ Published on: November 17th, 2014 Candice So

Vines are a ‘marketing baptism by fire’

Telling a story in a 30 second ad spot requires a special kind of skill. But telling it in six seconds? That takes something else. That’s something marketers have had to learn the

Share on LinkedIn Comment on this article Share with Google+ Published on: November 15th, 2014 Candice So

Bank of Canada is considering digital money, official says

Even though the Bank of Canada is  concerned about the economic risks of a deregulated currency like Bitcoin, it's been looking into whether it could issue its own version of digital currency. According

Share on LinkedIn Comment on this article Share with Google+ Published on: November 14th, 2014 Candice So