Mind the App: Candid

As an online vendor, it’s up to you to convince your shoppers that your product is worth buying. Nothing sells a product quite like seeing someone else enjoy it. This app integrates a

Published on: January 29th, 2014 Candice So

Extreme Startups’ Candid crowdsources photos for e-commerce

Where everyone else sees a picture of shoes as just a picture of shoes, Nariman Haghighi sees possibility. As co-founder and CTO of Candid.io, a B2B marketing startup, he’s always believed there’s a

Published on: January 16th, 2014 Candice So

Toronto company plays ads around videos, not before them

Jolted Media Group Ltd. (JMG) has signed a partnership with AOL Canada, finalizing an agreement to serve ads across AOL’s sites. With AOL Canada as its first partner, the Toronto-based company will be

Published on: August 2nd, 2013 Candice So

Learning how to deal with the unexpected

by  Francis Moran Many Canadian small businesses with an online and mobile presence can learn from the mobile app strategy adopted by Screenreach. The company quickly switched to a more open approach when it

Published on: April 18th, 2012 Francis Moran

7 lessons on effectively using user generated content

Whoever said that user generated content (UGC) is free doesn't know what they're talking about, according to Kim Pittaway, Toronto-based journalist, media consultant and online content expert.Perhaps the biggest mistake of many online

Published on: June 9th, 2010 Nestor Arellano

Surefire ways to salvage and spruce up your online reputation

Several months ago when Twitter introduced its lists feature, social media consultant Allen Mireles checked to see which lists included her. "I wanted to see if the lists I was on were a

Published on: January 31st, 2010 Kristin Burnham