Social media content requires more than ‘just a few minutes’

Content is important. That's the message that Tara Hunt, author and social media speaker, hammers home in capital letters in a blog post today. Hunt makes good points for companies that are considering

Published on: January 11th, 2013 Brian Jackson

‘Be human’ best advice for social media success

Context can make us do strange things, especially in how we interact with people.For example, you'd never walk into a stranger's home and then sit in a chair, open your mouth wide and

Published on: July 20th, 2012 Brian Jackson

Lessons in entrepreneurship from the Startup Canada launch

By Alexandra Reid  “A million people walk into a bar in Silicon Valley. Nobody buys anything. The bar is declared a huge success.” Harley Finkelstein, CPO of Shopify, shared that illuminating joke during the

Published on: May 8th, 2012 Francis Moran

Don’t use social media as a band aid, warns marketing guru

"Your social media strategy won't save you." That was the stark title of Tara Hunt's presentation at the recent Canadian Marketing Association convention in Toronto.And the Canadian author, speaker and marketing consultant backed

Published on: June 10th, 2010 Joaquim P. Menezes

‘Don’t be a social media robot, be human’

When Tara Hunt was preparing to be a new mother, she looked to bolster her courage by reaching out to touch someone -- using a 14.4 kbps baud modem.It was 1992 when Hunt

Published on: January 27th, 2010 Brian Jackson