Niagara Falls Tourism Web site gets flood of visitors after marketing makeover

Until a couple of years ago, the Niagara Falls Tourism's Web site didn't do justice at all to the awe-inspiring mangnificence of the destination it was meant to promote.Googling the natural wonder didn't

Published on: August 12th, 2009 Brian Jackson

Morphing Web sites can help you make more money

Web sites that automatically customize themselves for each visitor so they come across as more appealing or simply less annoying can boost sales for online businesses by close to 20 per cent, an

Published on: May 26th, 2008 Tim Greene

The marketer’s guide to Web 2.0

Segmented captive audiences, instant messaging, video uploading, blog editing, photo galleries, content ranking and rewards, these are but a few of the features that make today's interactive Web 2.0 environment fun and addictive

Published on: September 5th, 2007 Nestor Arellano