Tagged: business transformation

CIO-CMO collaboration key to company modernization: roundtable

Brian Jackson

Published: April 24th, 2014
7 steps for successful business transformation

7 steps for successful business transformation

While transformation or drastic change is becoming a necessity for some companies, transformation for the sake of transformation isn't the answer either. Knowing when the status quo isn't working anymore – and when

Published on: February 5th, 2007 Vawn Himmelsbach
Talking transformation with Elspeth Murray

Talking transformation with Elspeth Murray

EDGE: There is a lot of hype around business transformation. Is it just a trendy buzzword, or is there something behind it?MURRAY: I don't think it is a trendy buzzword. Long-term success is

Published on: February 4th, 2007 Martin Slofstra