Sales and Marketing Technology

BrightRoll’s new partnerships to make video marketers’ lives easier

Candice So

@candice_so
Published: April 24th, 2014

Oracle buys BlueKai, builds out data for its marketing platform

Oracle Corp. is buying data management platform BlueKai Inc. for an undisclosed sum, though Dan Primack of Fortune reports the amount could be around $400 million. Announcing its plans for acquiring BlueKai today,

Published on: February 24th, 2014 Candice So @candice_so

ITBusiness.ca | Business Advantage Through Technology

Tagged: BlueKai

Sales and Marketing Technology

BrightRoll’s new partnerships to make video marketers’ lives easier

Candice So

Oracle buys BlueKai, builds out data for its marketing platform

Related Content

Reflections on Strategic Marketing USA: We are all In this together

Ottawa cybersecurity firm slashes at least 20 jobs after U.S. company buys it

Businesses are ‘upping their content game’ as they shift to digital marketing, expert says

Big data vendors have satisfying features and capabilities, but fall short on training and intuitiveness

GET NEWS AND INSIGHTS CRITICAL TO YOUR BUSINESS Receive the IT Business Newsletter and stay informed.