German National team uses sport science to win World Cup

New York - When Germany defeated Argentina 1-0 to capture its fourth FIFA World Cup championship last year in Brazil, it accomplished something most soccer aficionados believed to be impossible – a European nation

Published on: February 8th, 2016 Paolo Del Nibletto

Fans flock to social media during the 2015 FIFA Women’s World Cup

If you weren’t Facebooking, Tweeting or Instagramming about the FIFA Women’s World Cup last week, you just might be the only one. According to Facebook, nearly 9 million fans were posting about the

Published on: July 13th, 2015 Jackie Atkins

CMO Digital: Shoppers with smartphones and the CBC’s World Cup analytics

Welcome to the third episode of CMO Digital, the video podcast that seeks to save you the time it takes to stay on top of the latest online marketing news and insights every week.

Published on: November 6th, 2014 ITBusiness Staff

How CBC tracks cross-media audience reach for Olympics, World Cup content

The CBC reached 86 per cent of the Canadian population with its broadcasts of the World Cup - but not everyone was watching it on TV. To capture a fragmented audience watching games

Published on: October 29th, 2014 Christine Wong

How Adidas’ social media team handles the World Cup

With the FIFA World Cup in full swing, with fans' enthusiasm at fever pitch levels of excitement, it makes perfect sense how a brand like Adidas would want a slice of the action

Published on: July 7th, 2014 Candice So

University of Waterloo misses ‘World Cup’ of computer programming for first time in 20 years

There's an international competition taking place this week and the top stars from teams around the globe are descending upon one city where they'll go head-to-head to determine who will be crowned the

Published on: June 23rd, 2014 Brian Jackson

FIFA World Cup is hackers’ chance to score personal data

It’s a ritual once every four years – fans gathering in soccer jerseys emblazoned with their favourite players’ names across the back, storming pubs and bars all over Canada to cheer on their

Published on: June 4th, 2014 Candice So

World Cup super scorers — spammers, phishers, hackers

The World Cup final may have elicited the most penalty cards ever issued by a referee in the championship game, but FIFA's 2010 tournament also boasts another record for fouls of a different

Published on: July 13th, 2010 Brian Jackson

World Cup-related scams

Buying a fake World Cup ticket isn't the only scam that awaits the unwary footie fan online. As the tournament in South Africa reaches its climax and excitement mounts in the lead up

Published on: July 8th, 2010 Paul Wood

FIFA World Cup

If you're like me and the rest of the world, you're probably watching the World Cup. And you've probably also noticed while watching that it sounds there's either a massive swarm of bees,

Published on: June 21st, 2010 David Saetang