Two ad reps are better than one

Gorilla Nation, a Los Angeles-based online rep firm, recently partnered with NetWorldMedia, Canada's first French language Internet advertising network, to expand its North American Francophone network.The alliance appears to be mutually beneficial. The

Published on: September 6th, 2007 Nestor Arellano

Make Web 2.0 work for you, not against you

Evidence among the growing number of businesses employing Web-based social networking tools indicates that Web 2.0 has a promising corporate future.However, experts warn that organizations should institute clear-cut ground rules for employees and

Published on: August 2nd, 2007 Nestor Arellano

Security 3.0: Chess, not Whac-A-Mole

Companies that want to spend less of their IT budget on security and improve its effectiveness must “bake in” security across their operations so it becomes a part of the business process, not

Published on: June 18th, 2007 Cara Garretson

Taking the plunge

Many companies have been reluctant to jump into the Web 2.0 pool. PC maker Dell hasn't been afraid of the water. Reasoning that its customers are going to be in the blogosphere and

Published on: June 18th, 2007 Dave Webb

Novell uses BrainShare to demo its SharePoint rival

Novell Teaming (NT) and Novell Teaming + Conferencing (NTC) were the brainchild of Boston-based SiteScape. Novell began tossing around the idea of offering a collaborative software package a year ago, said Bill Pray,

Published on: April 26th, 2007 Briony Smith

Old-school apps get a Web 2.0 makeover

While the launch of Google Apps last month offered corporate users an online alternative to Microsoft Office, old standbys in the personal productivity space are trying to make sure they don't get left

Published on: April 4th, 2007 Shane Schick

e-Dentity melds Web with pop culture

But a Toronto theatre troupe has studied these issues and fashioned a production around them that has left IT professionals laughing and been granted by Mirvish Productions a run on the high-profile stage

Published on: March 23rd, 2007 Briony Smith

Rejected content never really dies

Even if you don't read the New Yorker magazine, you know about the cartoons. Often doused with irony, sometimes so highbrow you're embarrassed to admit you don't get the joke, they constitute the

Published on: February 2nd, 2007 Shane Schick

Best Practices 2006: Web 2.0

A shiny nickel to whoever can tell us just what Web 2.0 is. Sure, it's a catchy tag, but what it means, exactly, is up for grabs. This year, we've had various people

Published on: December 20th, 2006 ITBusiness Staff

Many companies still not ready to embrace Web 2.0 concepts

The term Web 2.0 has been bandied about a lot lately, but it remains to be seen whether it has real business benefits. The focus is on participation and collaboration, though it's more

Published on: December 11th, 2006 Vawn Himmelsbach

Web 2.0 is no panacea

Back in the late '90s and early 2000s, whenever a company wanted to illustrate how new, innovative and with-the-times it was, it stuck an “i” or an “e” in front of its name,

Published on: October 6th, 2006 Poonam Khanna

Web 2.0 breeds go-to-market mavericks

They avoid advertising, PR or working directly with IT departments. But some think it's time for such companies to embrace old methodsYou can find a lot of information on the average Canadian Web

Published on: September 12th, 2006 Shane Schick

Web 2.0 breeds go-to-market mavericks

You can find a lot of information on the average Canadian Web 2.0 company’s Web site – products still in the alpha stage, a manifesto of corporate philosophy, forums galore – but don’t

Published on: August 17th, 2006 Shane Schick

Corporations enter a new frontier

Vancouver-based runs a network of e-commerce sites on the Web. The six-year-old, publicly traded company wanted to build its profile and communicate with investors. So last September Adam Rabiner, its communications director,

Published on: July 16th, 2006 Grant Buckler