Facebook search engine could capture half of market: survey

Facebook could capture up to 50 per cent of the online search market within a few years if it chooses to challenge Google in that area, a London-based SEO consultant firm says.Though possible,

Published on: September 14th, 2012 Brian Jackson

2012 B2B content marketing trends

By Alexandra Reid  Holger Schulze recently conducted a valuable LinkedIn survey on 2012 B2B content marketing trends that managed to attract an immodest 740 responses, the majority of which came from senior marketing professionals in high

Published on: September 6th, 2012 Francis Moran

Rogers targets small biz with new online marketing suite

One of Canada's largest telecom players has decided to bring its game to a different field. Rogers Communications Inc. recently rolled out an online marketing service aimed at small businesses. Called Outrank, the

Published on: February 3rd, 2012 Nestor Arellano

Adobe’s reluctant embrace of HTML5

Sometimes if you can't beat 'em, it's better to join 'em. Take what Adobe is doing in the HTML5 space, even though momentum behind standards-based HTML5 presents a serious challenge to Adobe's own

Published on: December 19th, 2011 Paul Krill

8 ways to build links that will send your Google rank soaring

Have you been spending long, agonizing hours crafting an online description for your Web site that starts with something like: “The best site ever for…” or “Lowest prices for…”If you think this alone

Published on: October 19th, 2011 Nestor Arellano

Social search supplanted indexed search in 2011: Info-Tech

Many small businesses have invested scarce marketing resources in search engine optimization in a bid to stand out from the crowd. But with indexed search collapsing in favour of social media, it may

Published on: September 29th, 2011 Jeff Jedras

Five SEO facts hidden in your domain name

by Krista LaRiviere When Google crawls your web site to index and rank your content it has to start somewhere. That somewhere is the front door to your site – your domain name.

Published on: September 21st, 2011 ITBusiness Staff

Office cleaners use SEO tools to stop being swept under the carpet

A weak online marketing strategy was holding back Jan-Pro-Canada Inc., a Scarborough, Ont.-based office cleaning firm from realizing its full potential. But the timely deployment of a suite of search engine optimization (SEO)

Published on: September 21st, 2011 Nestor Arellano

The 8 algorithms that shape the Web

Google helps us think, Facebook finds us friends, and Pandora plays our own personalized soundtrack. It's hard to say whether the computer algorithms that these services use to anticipate our needs and wants

Published on: July 26th, 2011 Tom Spring

How Google+ will affect your Web site’s search ranking

Google+'s new social networking site, Google+, launched to much fanfare last week. The new service, currently in invite-only stage, has created a buzz with its novel sharing and group video chat features.The social

Published on: July 8th, 2011 Ilie Mitaru

Free browser toolbar helps improve your Web site’s SEO

Part art and part science, search engine optimization is not for the faint of heart, what with its ever-changing rules and potential for spectacular disasters. The stories of JCPenney and DecorMyEyes, in particular, have recently provided a vivid

Published on: May 30th, 2011 Katherine Noyes

Top 5 legal mistakes to avoid on your Web site

Web sites that have been up and running for a while tend to get tinkered with by well-intentioned marketing and technical staffs. Although businesses should encourage innovation, many common website practices can, if

Published on: April 18th, 2011 Bill Baker

1and1 Internet aims to snag Canadian businesses

Canadian small and medium sized businesses appear to be an enticing target for firms offering Web hosting services, even those based in the U.S.On March 29, Google Canada launched its “Canada Get Your

Published on: March 30th, 2011 Harmeet Singh

How to deal with content theft

Has your original Web content been mysteriously appearing on other sites? Has something you've written recently appeared word-for-word, without attribution or back links, on a Web site other than your own?Web content theft,

Published on: March 21st, 2011 Nestor Arellano