Google launches anti-fraud tool for programmatic ad buying

Google Inc. has launched a new tool aimed at protecting advertisers from buying fake impressions – targeting a problem that has plagued the programmatic ad buying space. The search giant announced today it

Published on: November 11th, 2014 Candice So

Free online tool helps you create effective marketing campaigns

The executive who just plunked down $50,000 for a new European sedan, the senior couple that spent $5,000 on a cross-country Canadian tour, the worker, stowing away $10,000 in an RRSP contribution yearly

Published on: February 3rd, 2009 Nestor Arellano

Top tips to win readers

Related story and video: How to get ahead in advertising – The Washington Post Way  In the publishing world today – with print ad revenues drying up – for a brand to survive

Published on: January 27th, 2009 Michelle MacLeod