LinkedIn launches latest version of Company Pages

LinkedIn announced LinkedIn Pages, the latest generation of its Company Pages and Career Pages, to help “make it easier for brands, institutions and organizations...to foster constructive conversations with LinkedIn’s community.” A Nov. 14

Hootsuite and Google announce digital advertising partnership

Hootsuite and Google have announced a partnership, making it easier for users of the social media management platform to manage ad campaigns across social media and now Google Search. In a release on

Hoots, Hershey’s, and Richard Branson: Adobe Summit 2018 in photos

Why Hootsuite won Adobe’s Exchange Partner of the Year award

LAS VEGAS - Canadian partners are a rare sight at American tech conferences, but one of the Great White North's best-known tech darlings has made its presence known at this year's Adobe Summit

How Shopify, Hootsuite and others topped LinkedIn’s first Canadian Top Companies list

LinkedIn has released the first Canadian edition of its Top Companies list, and while tech and tech-adjacent firms are unsurprisingly dominant, the reasons cited are decidedly old-fashioned. "The companies at the top are

Instagram announces post scheduling feature; Hootsuite upgrades Instagram support

Hootsuite users frustrated by the platform's inability to post directly to Instagram have had their prayers answered... by Instagram. The San Francisco-based social media icon/Facebook division announced on Tuesday that it had added

Canadian companies spread holiday joy through video Christmas greetings

Digital season’s greetings can be a fun alternative to the nice picture accompanied by some writing. While there’s certainly still a place for traditional holiday cards in our lives, videos have the potential

Hootsuite founder Ryan Holmes launches entrepreneur-boosting charity

Canada's youngest entrepreneurs now have access to a new helping hand as they seek to transform the country, thanks to Ryan Holmes. On Monday the founder of Vancouver-based social media platform developer Hootsuite

Twitter highlights 40 Canadian execs who stand out on social media – and how you can too

Social media can be a valuable tool for executives looking to boost their company's public profile - and Twitter Canada managing director Rory Capern has a list that proves it. In a June

Hootsuite streamlines social media image sharing with new iOS app

Much as we'd like to believe otherwise, a book's cover - or ad's imagery - counts for a lot. To cite one source, marketing software firm Kissmetrics has found that information with imagery

Make your company social media savvy with Hootsuite’s updated analytics

If you're the type of social media marketer who isn't sure why your links aren't getting retweeted or your Facebook posts liked, Hootsuite Media Inc. would like to help you out. The Vancouver-based

Hootsuite webinar shows marketers how to create shareable Facebook content

It's almost impossible to force your content to go viral - but you can at least make it contagious, says Adam Reader, a senior strategist at Lida, a London-based digital marketing agency. "You

Salesforce to support Twitter’s customer service tools – here’s what it looks like

Salesforce.com will support Twitter's new customer service features in its Customer Success Platform cloud software, according to a blog post by Mike Milburn, general manager of Salesforce Service Cloud. Whenever Twitter launches a

Canadian tech companies more concerned about talent than economy: study

New research from BDO Canada shows that it isn’t the lagging economy that’s keeping tech companies up at night — it’s the country’s talent pool. The second annual report, titled “BDO Canada Technology