Good, consistent customer service inspires a strong sense of brand loyalty, but all it takes is one bad experience to break that bond. The quality of customer experience (CX) has worsened, according to
It’s the age of the smartphone, and mobile usage is not expected to slow down any time soon. In fact, according to Forrester Data, mobile device usage across the globe is expected to
CIBC’s mobile efforts have been given an A by Forrester Research. When the Cambridge, Mass.-based market research firm recently evaluated the mobile apps released by the “Big Five” Canadian banks (CIBC, Bank of
Published on: June 5th, 2017 Eric Emin Wood @ericewood
As mobile technology disrupts the travel and financial services industries, employers need to be aware of the impact it’s having on travel and expense reports as well, according to a new report by
Published on: October 6th, 2016 Eric Emin Wood @ericewood
Too many marketers are chasing the mobile equivalent of whatever's new and shiny instead of accounting for how customers actually use their devices, according to technology-based consulting firm Forrester Research, Inc. - and
Published on: July 11th, 2016 Eric Emin Wood @ericewood
Looking to effectively market your communications collateral is an art. Even what may seem like the most inscrutable of decisions can make a huge impact on your results. Like the inclusion of a
Published on: February 10th, 2016 Fawn Annan @fawnannan
When Microsoft Corp. launched Windows 8, its redesigned operating system for a mobile-first, touch-enabled world, one change immediately caught desktop and laptop users by surprise, and raised the ire of some: the absence
Apple and Google will dominate the emerging digital economy while Facebook 'is toast,' claimed George Colony, CEO of Forrester, in the opening key note of the analyst group's European forum in Paris.Colony's provocative
Cloud computing is not the future of IT and commoditisation is, says analyst house Forrester, although the two support each other.Forrester says that as a result of commoditisation and modernisation,IT portfolios will evolve
Published on: June 11th, 2012 Antony Savvas @itbusinessca
More independent business owners in the U.S. use tablets than either laptops or desktops according to a recent poll that measured the computing tastes of over 1,100 respondents. Furthermore, 55 percent of business
Published on: April 2nd, 2012 Matt Peckham @itbusinessca
Nearly three quarters of the smartphones and over 60 per cent of the tablets being used at work are devices purchased and brought to the office by employees, according to a new global
Published on: February 22nd, 2012 ITBusiness Staff @itbusinessca
Although companies have been urged to adopt "Web 2.0" and social technologies for years now, the truth is that relatively few have done so internally in any serious way -- and use inside
Published on: December 20th, 2011 Robert Scheier @itbusinessca
No company is immune from the economy's ebb and flow. So it's no surprise that, in the face of a fearsome downturn, IT shops are scrambling to figure out where they should cut.
Published on: November 20th, 2008 Tom Sullivan @itbusinessca
TORONTO - After a more than five-year lapse between new versions of its Windows operating systems, Microsoft Corp. on Thursday finally launched its much-awaited and much-delayed business version of Vista alongside new versions
Published on: November 30th, 2006 Poonam Khanna @itbusinessca
