Long before there was even a glimmer of COVID-19, tech buyers were moving towards digital transformation. A global pandemic pushed the pace dramatically, as marketing companies rushed to adopt digital analytics and marketing
IDC’s 2020 predictions focused on the need for enterprises to get ready for the digitized economy by accelerating investments in key technologies and new operating models. A global pandemic was just the push
At a time when nothing seems clear, there’s strength in knowing that some things, at least, are slated to proceed in an expected way. Predictions in the annual FutureScape report published by International
As a global IT distributor with a client base that includes companies like Apple, Cisco, Microsoft and Samsung, Ingram Micro Canada has a reputation for improving the productivity of business partners. According to
ITWC and IDC introduced the CMO Talks podcast series in April 2020, hooking their listeners with a convenient and easy way to address pressing marketing challenges. Twenty episodes later, the program continues to
With ten years of impressive growth under its belt, and a client base that includes companies like GE Healthcare, Unilever, and Charles Schwab, Allocadia is a recognized leader in Marketing Performance Management (MPM).
There’s nothing particularly revelatory in the Netflix production The Social Dilemma, but the film does shine a light on big tech’s pervasive presence and the impact on people’s lives. “There’s an underlying cultural
Artificial intelligence (AI) tops the agenda for many organizations, but the anticipated opportunities come with a host of challenges, many of which relate to ethics and trust. For Ritu Jyoti, Program Vice President,