Canada’s Atwood ahead of Lady Gaga, will.i.am in bringing sexy back to tech?

It’s no longer just a matter of Avril Lavign vamping for Canon versus Ashton Kutcher’s antics for Nikon. Tech companies seem bent on recruiting celebrities not just to pose for their products but

Published on: January 26th, 2011 Nestor Arellano

Game developer hits players on diverse social nets with single shot

Should you be on Facebook, Twitter, LinkedIn, YouTube, Vimeo, or some other social networking site? It may seem hard to choose, but as the social Web grows in size and influence it becomes

Published on: January 13th, 2011 Nestor Arellano

How to clean up your online reputation

If you own a small or medium business, a good reputation--online and offline--is clearly key to your success. The Internet can overwhelm users with information, so anything negative--especially if it appears high in

Published on: January 12th, 2011 Sarah Jacobsson Purewal

Astral exhibits community service possibilities for digital signage

Commercial billboards, whether of the traditional or current digital variety, have long had a polarizing effect the eyeballs that view them. To many, these brash and dazzling spectacles of conspicuous consumption are an

Published on: January 8th, 2011 Nestor Arellano

Make your social media campaign soar with Dragonfly Marketing

How does one navigate the contemporary marketing scene of ubiquitous internet, email, Facebook, YouTube, Twitter, and online blogs?  Authors Jennifer Aaker and Andy Smith show how to harness the power of social media

Published on: January 4th, 2011 ITBusiness Staff

Making Web advertisements smarter, better targeted

Compared to Google Ads, most Web site banner advertisments are just plain dumb. While search engines like Google can place ads based on what a user is actively looking for, many Web site

Published on: December 16th, 2010 ITBusiness Staff

Google creates algorithm to penalize bad customer service

Google has developed a new algorithm that will (hopefully) not reward businesses with bad customer service, a move made in response to a New York Times story about a business with a troubling

Published on: December 3rd, 2010 Sarah Jacobsson Purewal

Google’s $5 billion offer for Groupon is no discount, analysts say

Google would be overspending if it paid north of US$5 billion to acquire online coupon provider Groupon, according to various industry analysts.While Groupon would give Google a boost in local advertising and make

Published on: December 1st, 2010 Juan Carlos Perez

Diaz, Pitt, Tarantino, others star in 10 weirdest tech ad videos

When it comes to technology advertising, there are two time-honored schools of thought. p>The first touts the many virtues of the featured product in an attempt to show that it's superior to competitors.

Published on: November 29th, 2010 David Daw

Facebook suspends app developers leaking user IDs

Facebook is punishing several application developers for passing certain information to a data broker in the latest move by the social networking site to control growing concerns over privacy.Facebook will deny those application

Published on: November 3rd, 2010 Jeremy Kirk

Social networking sites fuel adware resurgence

New adware companies are increasingly targeting Facebook, Twitter, and other popular social networking sites as a means of distribution. The share-friendly environment of such sites is ideal for spreading adware and trackware through

Published on: October 20th, 2010 Leah Yamshon

How small businesses can use online classifieds

Everyone uses online classfieds these days. Whether you're looking for a job or an apartment, or doing some Spring cleaning and want to sell some old stuff, sites such as Kijiji and Craiglist

Published on: October 5th, 2010 Brian Jackson

Insurance brokers need more Facebook friends, say experts

Fast-paced technology changes and social networking trends such as using Facebook for business have many Canadian insurance brokers in a quandary. “Brokers are having a difficult time adopting to technology because change is

Published on: September 29th, 2010 Nestor Arellano

News media giants tap new media to stay alive

Traditional news media outlets are staving off their much-reported impending demise by learning to use the very social media tools that are supposedly clobbering them to death.The day when we no longer have

Published on: September 10th, 2010 Nestor Arellano