Setting up a CRM: from marketing to IT

Customer relationship management systems (CRM) are at the heart of a company’s commercial activities and are an essential tool in the implementation of its products. CRMs contain your database, or marketing intelligence; it’s

Published on: September 18th, 2013 David Chabot

Mining the social networks for business intelligence

Business software vendor SAP AG wants to help you drive business value from your social networks. The company has launched the SAP Social Contact Intelligence analytic application, powered by its SAP HANA platform.

Published on: August 29th, 2013 Jeff Jedras

Microsoft CRM to support iOS, Android

Customer relationship management software is a great use case for mobile technology, offering the ability to draw on and update customer information in the field. Microsoft Corp. is making its mobile CRM play

Published on: July 4th, 2013 ITBusiness Staff

Mississauga vendor has a mobile CRM for sales reps

A Mississauga, Ont.-based vendor is throwing its hat into the mobile customer relationship management (CRM) ring. Front Row Solutions’ mobile CRM app is Front Row CRM and, according to CEO and founder Etien

Published on: April 23rd, 2013 Jeff Jedras

Former Radian6 employees join ‘relationship capital’ mining startup

Several former Radian6 employees are now part of a new social startup based in New Brunswick, that promises to unlock more sales opportunities by mining a business' own employees. Described as a “relationship

Published on: February 13th, 2013 Brian Jackson

Social CRM firm Jugnoo lays off 14

Toronto-based Jugnoo Inc. has finished a round of layoffs that reduced its staff size from almost 100 to between 80 and 85 employees, according to the firm.Jugnoo, which offers a Web-based customer relations

Published on: September 4th, 2012 Brian Jackson

Internet consultant franchise inks deal with Web-based CRM

Two Toronto-area Internet firms announced a deal earlier this week that will see a Web-based customer relationships management (CRM) suite added to widely-used Internet marketing tools for small to medium-sized businesses.Concord, Ont.-based BlueCamroo

Published on: August 2nd, 2012 ITBusiness Staff

NexJ tops Profit 200 list of Canada’s fastest growing companies

Toronto-based NexJ Systems Inc. tops this year's Profit 200 list of Canada's fastest growing companies based on revenue growth.Although NexJ posted a first-quarter netloss of $4.5 million earlierthis month, the customer relationship management

Published on: June 4th, 2012 ITBusiness Staff

How to pick a server for your small business

So, your business has grown large enough that you need your first server. Congratulations! Acquiring a server is a big decision, so some trepidation is understandable. This guide will explain the basic principles

Published on: March 22nd, 2012 Michael Brown

Enteprise social networks fall short of expectations: study

Enterprise social networking (ESN) software can improve communication and collaboration among employees, but most companies aren't implementing and using these products properly, leading to unmet goals, according to a new study.ESN software can

Published on: February 27th, 2012 Juan Carlos Perez

8 CRM trends to watch

Last year, the two hot customer relationship management trends to watch and adopt- were social CRM and mobile CRM. To find out whether they will continue to dominate the CRM landscape and what

Published on: February 2nd, 2012 Jennifer Lonoff Schiff

8 CRM trends to watch

Last year, the two hot customer relationship management trends to watch and adopt- were social CRM and mobile CRM. To find out whether they will continue to dominate the CRM landscape and what

Published on: February 2nd, 2012 Jennifer Lonoff Schiff

Vision Critical eyes a prime spot on CEM landscape

Vancouver-based Vision Critical is extending the reach of its market research roots by launching a customer experience management (CEM) platform.The platform automates the collection, analysis and sharing of data from customer surveys, transactional databases

Published on: September 27th, 2011 Christine Wong

Radian6 helps chart Salesforce.com’s social course

David Alston is listening, and he can hear you talking on the Web's social networks.The chief marketing officer at Radian6, the Fredericton, N.B.-based social media monitoring firm purchased in March by Salesforce.com for

Published on: September 8th, 2011 Brian Jackson