Posted By

Telus earns award for AI-fueled Transformation

Toronto, ON (July 14, 2020) – One Canada’s most familiar names in mobile was recognized for its artificial intelligence efforts Tuesday during the second day of ITWC’s virtual 2020 Digital Transformation Week conference.

TELUS was singled out in the AI-fueled Transformation category for its use of AI technology to power internal support assistants and customer-facing virtual assistants that engaged in more than 4.6 million conversations in 2019. There were two other finalists in the category: Cymax Group a fast-growing online furniture retailer and  MetaOptima Technology Inc., a medical device company using AI to enhance skin imaging and analytics.

“TELUS believes in the power of responsibly used AI to serving customers better,” said ITWC President and CEO Fawn Annan. “But for TELUS this is no mere pet project.  The sheer number of conversations with TELUS customers being handled and handled by AI is remarkable. It is so seamless an experience, people do not know they are dealing with a bot.”

The Digital Transformation Award program was launched in 2017 to find successful case studies for organizations looking for examples to follow in their own transformation journey. The program receives nominations from companies and public sector organizations coast to coast. An independent panel of industry experts judges the award winners based on a number of key considerations.

For more information contact Steve Proctor sproctor@itwc.ca.

About ITWC

As Canada’s premier source for content creation and technology news, ITWC provides businesses with leading digital capabilities and unparalleled access to technology professionals across Canada. Our highly skilled and diversely talented team works with you to develop stand-alone or fully integrated campaigns that build brands and connect you with your target audience — from managers to C-suite executives and line of business leaders.
ITWC


FIND YOUR AUDIENCE IN A FLASH

LightningPR is a press release hosting service for companies interested in getting their content in front of key influencers in the Canadian IT market. Write an announcement about your organization, a product launch, an event or a promotion and we’ll post it to make it available to our audience of 196,000 readers.

The latest from Lightning PR

The Toronto Metropolitan University, Ted Rogers School of Business announces chairs of IT PAC

For Immediate Release Toronto, September 23, 2022 The Toronto Metropolitan University's Ted Rogers School of Business IT Program Advisory Council (IT PAC) is an industry-led committee...

CIPS inducts four new CIPS Fellows: Dr. Ken Barker, Derek Burt, Beverley Gooding, and Utpal Mangla

  CIPS, Canada’s Association of Information Technology Professionals, has inducted four new CIPS Fellows: Dr. Ken Barker, Derek Burt, Beverley Gooding, and Utpal Mangla. Since...

Alberta’s Post-COVID Digital Tech Sector Hinges on Talent Supply: New Report

A new study by ICTC, A Resilient Recovery: Alberta’s Digital-Led Post-COVID Future, explores Alberta’s post-COVID digital economic prospects and the key roles and associated...