VAR becomes vendor

Jean-Claude Perigny, the CEO of RDC Technologies Inc. and president of CIA Group, remembers being bombarded by sales people thinking he was with the Central Intelligence Agency in the U.S. the last time he attended Comdex Fall in Las Vegas.

Today, Perigny wants to bombard small businesses in

Canada with RDC’s Com4IP product, a secure, unified communications and office productivity software solution.

RDC is a company that was created from CIA or Centre d’informatique Abitibi Inc., a long-time Montreal-based VAR.

Perigny, who wears two hats, says Comp4IP by itself or with Microsoft Outlook can provide automatic e-mail, encryption/decryption, instant messaging, fax and VoIP, contact database management, and calendar tools to small businesses.

“”Our product can best be described in three (four) words: simple, secure and low-cost,”” he said.

The company’s target markets are SME and small departmental groups inside larger companies with remote offices.

“”SMEs typically don’t invest in security. A solution that is simple and costs less to train and support the product is something they can count on,”” he said.

With small departments, Com4IP can reduce inter-branch communications costs with VoIP and a Fax LCR feature over the corporate LAN, Perigny claims.

“”Comp4IP centralizes the security in one address book both personal and corporate and it syncs up with your Palm,”” he added

Perigny sited a Frost & Sullivan report that pegs the market at US$5 million and growing to US$23 billion by 2005.

He also claims that Comp4IP will replace fax machines and photocopiers.

“”Our system reduces the use of the paper of importance and changes the way we communicate. We eliminate the fax and photocopies but not the printer or the scanner,”” Perigny said.

RDC has signed up four resellers in Canada. Their latest partnership is with RAM Group of Toronto.

“”They are our value added reseller across Canada and they want to install and support the application across Canada,”” Perigny said.

RDC also has partnerships with 3Soft and NorWeb, both of Montreal. Because they grew out of CIA Group, CIA will carry the product as well. Perigny’s goal for 2003 is to sign up 25 VARs that focus on vertical markets for security.

They have developed a channel program to support the new VARs with free training and certification, call centre support, partner Web site, 30 per cent margins, and co-marketing campaigns.

They also are in the midst of developing a telemarketing component to the program.

RDC also announced a reseller promotion of a $10 bonus for every license sold per user.

The company also wants to integrate with PBX providers next years along with CRM developers. Currently, they have signed one PBX provider in France and are looking to ink North American deals.

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Jim Love, Chief Content Officer, IT World Canada

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