Partner Marketing Works International Inc. has announced SMB Solutions 2006. The event will feature technology-enabled business solutions for growing enterprises. It takes place at the Toronto Congress Centre on May 2 & 3, 2005.
Keeping up with technological change is never easy, especially for SMBs who have limited budgets for IT resources and are risk averse. As a result, SMBs tend to be slow adopters of new technologies, working their present solution into the ground. But new competitive pressures such as security, regulation, customer expectations and the need for high availability are forcing SMBs to look for new solutions. SMBs are a diverse audience and want solutions to their specific problems. They want personal service from a trusted advisor that will evaluate their needs, tailor solutions and set them up. To meet SMB needs vendors have released a steady stream of new products and services designed for SMBs, many that were previously only available to larger enterprises. Almost every vendor is now in the game. The choices are dizzying and the benefits and cost justification are often unclear. For vendors, the stakes are high and the communications and sales engagement challenges are unprecedented. The SMB Solutions 2006 conference and trade show provides the environment where vendors can address these communications and sales engagement challenges head on by reaching 1,750 – 2,000 attending SMBs and 200 plus solution providers*. The conference sessions are designed to educate and inform SMBs about specific solutions while the trade show allows them to touch, feel and get some one-on-one attention to their needs. The solution provider session stream allows vendors to communicate their partner/channel programs and to engage in identifying and qualifying vital partners. SMB Solutions 2006 is a valuable marketing opportunity for vendors to grow their SMB business. For detailed event and exhibitor information, visit: www.okpmw.com/smb/exhibitors or contact David Uguccioni at 905-773-3436 or davidu@okpmw.com.
(* Projected attendance based on audience acquisition program detailed in Sponsorship Prospectus.)