How not to waste time on Twitter

With news that three in four tweets are fall unheard at the wayside, there’s no doubt that people find there’s just way too much unnecessary chatter going around in the microblogging site.But, used properly Twitter can still be a very effective business, communication and marketing tool. This video shows how veterans of the traditional media quickly learned to use the tool to their advantage.

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Jim Love, Chief Content Officer, IT World Canada

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