A look back at CES 2012: Seven biggest newsmakers

In 2010, 3D TVs dominated the Consumer Electronics Show in Las Vegas. 2011 was all about the rise of tablets. 2012? Tough to say, although the numbers speak volumes about the success of CES 2012.

This year’s  gizmos and gadgets drew more than 150,000 attendees and a record number of exhibitors with more than 3,100 electronics and appliances manufacturers strutting their latest inventions.

While there wasn’t one big announcement dominating headlines all week-long at CES 2012, there were several initiatives that created a lot of excitement among media and tech enthusiasts alike.

Here are the seven biggest newsmakers coming out of this year’s show:

  •  Televisions. The future of TV claimed better picture quality. No more talk about smart, streaming, 3D (these features are now standard within new TVs) – it’s back to basics with getting the best picture and resolution possible. Major manufacturers, including LG, Samsung and Sony generated media attention on its flat-screens now offering features typically native with computers, e.g.  built-in cameras and microphones. The biggest attention grabber is motion and voice-controlled TVs.
  • Ultrabooks. Ultrabooks were also a heavy focus for all major computers manufacturers. This is evidenced by the fact more than 75 models are set to launch in 2012 and of those, 50 per cent will have 14” and 15” displays.
  • Smart appliances. The connected world was easily demonstrated through what is now capable with wifi-enabled appliances controllable by smartphones. Both Samsung and LG had the powers of connected appliances prominently on display.
  • Tablets and smartphones. Next generation tablets were paraded by major manufacturers. While smartphones were being unveiled in larger formats, e.g. the new Samsung Galaxy Note is a whopping 5.3” by phone standards, some tablets were shown in smaller formats, e.g. Toshiba showcasing a 5.1” tablet.
  • Microsoft generated a lot of media attention, given it was their final appearance at CES, after announcing, they would no longer participate in the show past 2012.
  • Connected cars. One other interesting announcement from CES included the Facebook in cars with the Mercedes-Benz in-vehicle telematics system, designed for drivers and centered around the location of friends and businesses.
  • Celebrities. I would argue this was the most number of celebrities endorsing press conference, products, or unveiling their own initiatives. From Dennis Rodman to John Sally, 50 Cent to The Wonder Girls, Andy Dick to Ryan Seacrest, the A and  B-listers were out in droves.

    Canadian music artist, Justin Bieber drew out thousands during a brief appearance at CES 2012.
What caught your attention at CES this year? Share in the comments section below.
Elliott Chun is Communications Manager of Future Shop Canada. He lives and works in Vancouver. Eliott is a blogger who is passionate about PR, marketing, technology, gadgets and playing/ watching sports. Elliott is covering CES 2012 for
Elliott Chun
Elliott Chun
Public Relations and marketing-communications professional living and working in beautiful British Columbia. Communications Manager and blogger for Future Shop, Canada's largest retailer and etailer of consumer electronics. Director of Communications for Canada's largest TEDx event, TEDxVancouver.

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