Articles By Michelle MacLeod and Vawn Himmelsbach

Online florist uses analytics to cultivate customer relationships, grow profits

Why should a prominent florist establishment be so interested in business analytics?Ask the folk at 1-800-Flowers.com Inc. and they would give you many good reasons.Better customer relations, lower costs and increased profits –

Published on: November 12th, 2008 Michelle MacLeod and Vawn Himmelsbach