Michelle (Corsano) Pellettier is a digital marketing coach and enabler, and senior marketing strategist. Her specialty is technology marketing and using technology to market. Michelle teaches Digital Marketing Management at The University of Toronto, School of Continuing Studies. Burst Technology Marketing helps organizations grow their business and advance purchase consideration by engaging customers through digital communications and converting web visitors to leads.
Hiring the right digital marketing talent in today's busy online environment can be a challenge without honing in on the skills and knowledge candidates need to be successful. After all, digital technologies are
Published on: February 4th, 2014 Michelle Pellettier @mcorsano
Companies have been publishing websites and dabbling in digital marketing for 20 years now, with 2013 marking the Internet’s 20th anniversary. Since that time, the world's Internet user population has grown to 2.4 billion
Published on: January 8th, 2014 Michelle Pellettier @mcorsano