How do the CEOs of wearables startups expect to disrupt the marketing world?

Some of Toronto's hottest startups are in the business of creating tech products that people will actually wear to improve their lives. But how will that impact the world of advertising and marketing?

Share on LinkedIn Comment on this article Share with Google+ Published on: November 20th, 2014 Karim Kanji

Here’s a new virtual reality device – but this one isn’t for gaming

Nov. 24, 9:47 a.m. EST: This story has been updated to reflect Cordon Media's decision to launch a crowdfunding campaign on Indiegogo instead of Kickstarter.  Milan Baic taps and swipes through the air,

Share on LinkedIn Comment on this article Share with Google+ Published on: November 14th, 2014 Candice So

A CMO to Know: Shawn Chance, Bionym

As a new feature on ITBusiness.ca for our special CMO Digital section, we’re featuring profiles of Canadian chief marketing officers and marketing executives. If you’re a CMO and you’d like to be included,

Share on LinkedIn Comment on this article Share with Google+ Published on: November 7th, 2014 Candice So

Multitasking, wearables could be in your workplace’s future

We’ve heard it before – young people are the future of work. Coming into workplaces with their high comfort level with tech and mobile devices, and armed with their demands to work whenever,

Share on LinkedIn Comment on this article Share with Google+ Published on: November 5th, 2014 Candice So

Mastercard to launch wearable payments pilot with Bionym

Toronto-based Bionym has struck a deal with MasterCard and a number of banks to do a pilot project where Canadians will use the wearable wrist band as a contactless payment method. The Nymi

Share on LinkedIn Comment on this article Share with Google+ Published on: November 3rd, 2014 Brian Jackson

Wearables at work show gap between mature and emerging markets

Wearables don't have to be relegated to consumer tech – instead, employees may be considering wearables as handy tools in the workplace, according to a new survey. In an online survey of 9,100

Share on LinkedIn Comment on this article Share with Google+ Published on: October 31st, 2014 Candice So

Pumping iron with PUSH’s wearable and CEO

I had a chance recently to work out with a CEO. And not just any CEO. This one happens to be a graduate from the University of Waterloo in Mechatronics. He's also the

Share on LinkedIn Comment on this article Share with Google+ Published on: October 31st, 2014 Karim Kanji

3 people on Twitter putting wearables to work

Every Friday we share three people that we're following on Twitter, and we think that you should follow too. This week, we're following the people that aren't happy with simply using wearable technology

Share on LinkedIn Comment on this article Share with Google+ Published on: October 24th, 2014 Brian Jackson

How a startup built wearable billboards

Robert Tu taps away at his smartphone, squinting down at it in the grey light filtering in through the windows. He then stands still, allowing me to see the green letters that have

Share on LinkedIn Comment on this article Share with Google+ Published on: October 22nd, 2014 Candice So

Canadian businesses see dollar signs around Internet of Things trend

Canadian small to mid-sized businesses are more keen about the growing Internet of Things (IoT) industry than even their counterparts are, according to a new survey released on Wednesday by security vendor AVG

Share on LinkedIn Comment on this article Share with Google+ Published on: October 22nd, 2014 Brian Jackson

APX Labs puts wearables to work with its smart glasses software

At Dreamforce in San Francisco, APX Labs shows how it can bring data from a company's backend to a whole new class of workers in the field using hands-free wearable technology. Compatible with

Share on LinkedIn Comment on this article Share with Google+ Published on: October 22nd, 2014 Brian Jackson

Why marketers should be the first to adopt wearables

Smart watches, smart glasses, armbands, wristbands - at this point, there are wearable devices of all makes and types for tech-conscious consumers. But even though some of them are using their wearable devices

Share on LinkedIn Comment on this article Share with Google+ Published on: October 22nd, 2014 Candice So