Have you met the 21st century employee?

While resistance to change continues to be alive and well in many organizations, the world is changing every day. We are in a time when entire economies, organizations and industries are transforming. And

Published on: May 12th, 2015 Ayelet Baron

In-mirror video ads hit Canada’s restaurant washrooms

When marketers think about trying to get consumers to watch a short video these days, it's often in the digital context and requires grabbing a click-through in an environment where there seems to

Published on: July 28th, 2014 Brian Jackson

How to market your video with VidYard CEO

Kitchener, Ont.-based VidYard wants to make it easier for companies to use their videos for marketing and learn about how to improve their video content, At a medium-sized booth at Dreamforce, the San

Published on: November 19th, 2013 Brian Jackson

How CIOs can contend with wireless demands: Video

Ask any CIO today, and he or she will probably tell you one of the hardest things about the job is staying on top of all of the changes in technology. That's especially

Published on: November 15th, 2013 Candice So

Adobe improves analytics tool for marketers

Adobe Systems Inc. is rolling out several new features to its Adobe Analytics service, helping marketers carve out new trends from their data and analyze data collected from mobile apps. In July, Adobe

Published on: October 15th, 2013 Candice So

Get more out of your Canon dSLR with open source software

It doesn't take long working with video until you realize the most critical quality element is also a counterintuitive lesson in production. The most important part of your video is the audio. Especially

Published on: October 7th, 2013 Brian Jackson

Cubicle Fight: Was Steve Ballmer a good CEO for Microsoft?

We just learned this morning that Microsoft CEO Steve Ballmer is retiring from his post within the next 12 months. Was Ballmer's rein as CEO a triumphant career journey to be celebrated, or

Published on: August 23rd, 2013 Brian Jackson

Elevator Pitch: AppGeek – do more with your smartphone

A part of Toronto-based accelerator Incubes' fourth cohort, AppGeek offers a crowd-sourced app discovery system that recommends iPhone apps to you based on your interests and personality. AppGeek says that businesses launch more

Published on: July 18th, 2013 Brian Jackson

New Canadian director sees SAP as sales firm, not IT organization

Meet the new managing director of SAP Canada Bob Elliott. We did a live Google Hangouts on Air interview with Elliott and fielded questions from social media for him. You can watch the

Published on: July 15th, 2013 Brian Jackson

Vine vs. Instagram

Right now there is a neat little competition going on between Instagram and Vine. All those who are eager followers of any  tech oriented news will immediately know what I mean. For those who don’t,

Published on: July 4th, 2013 Curtis Sheppard

Live coverage: Apple’s WWDC keynote

Tune in here at 1:00 PM ET on Monday, June 10 for live coverage of Apple's keynote presentation at the Worldwide Developers Conference (WWDC). Follow the official ITBusiness.ca Twitter account as reporter Candice

Published on: June 7th, 2013 Candice So

Twitter’s Vine comes to Android

Android users can now create and consume the six-second looping videos that Vine has become known for. The Twitter-owned social network that encourages users to create and share short, looping videos complete with

Published on: June 3rd, 2013 Brian Jackson

How to craft compelling video and make those first 15 seconds count

Andrew Angus and Heather McKibbon of Switch Video came to the Mesh Conference to share what they've learned creating more than 337 videos for clients big and small. Angus started off with a

Published on: May 24th, 2013 Eric Floresca

Vine making the case for business use

Earlier this year Twitter released the mobile video-sharing app, Vine. I also shared my early thoughts about Vine on my agency blog here. As soon as it came out two very distinct camps

Published on: March 15th, 2013 Karim Kanji