Snapchat third-most used app among millennials, ahead of Twitter and Pinterest

Among the millennial set, Snapchat has become the third-most used mobile app, after Facebook and Instagram – perhaps silencing any of the doubters who felt the ephemeral messaging app was just a trend,

Share on LinkedIn Comment on this article Share with Google+ Published on: August 12th, 2014 Candice So

Simply Measured pulls together social metrics into one standardized report

So you’ve crafted a great Facebook post this week that has gotten a lot of likes, and you’ve garnered a slew of retweets on your last tweet this morning. That’s great news –

Share on LinkedIn Comment on this article Share with Google+ Published on: August 5th, 2014 Candice So

LinkedIn launches tool marrying sales and social media

LinkedIn has launched its latest tool for sales professionals – Sales Navigator, which aims to help sellers reach buyers through the social network. What’s interesting about Sales Navigator is that it’s being branded

Share on LinkedIn Comment on this article Share with Google+ Published on: August 1st, 2014 Candice So

Where digital marketers are getting their social fix

It’s no surprise digital marketers are some of the quickest people to embrace social media. Still, that’s a general statement – what’s more interesting is finding out what social networks they’re using, and

Share on LinkedIn Comment on this article Share with Google+ Published on: July 22nd, 2014 Candice So

3 ways to build a community through social media

It's all too easy - you agonize over writing a great piece, you get people to look it over for you, and then you throw it out into the ether of social media,

Share on LinkedIn Comment on this article Share with Google+ Published on: July 4th, 2014 Candice So

#EncryptITWC – Recapping an ITWorld Canada.com Twitter chat

Updated by Candice So Apr. 24, 2014 at 4:05pm ET: We ran a Twitter chat on encryption under the @itworldca Twitter account. Read on for a quick recap of the tweets from today's

Share on LinkedIn Comment on this article Share with Google+ Published on: April 24th, 2014 Candice So

Facebook updates user privacy controls

Facebook is rolling out some changes to its privacy controls aimed at simplifying how its users share information with the audiences they want and educating those users on what's happening with their information

Share on LinkedIn Comment on this article Share with Google+ Published on: April 9th, 2014 Brian Jackson

HootSuite adds Marketo to its app directory

HootSuite Inc., the social platform dashboard for marketers using Twitter, Facebook, LinkedIn, Google+, and other social networks, has added yet another integration to its App Directory. This time, it’s with Marketo Inc., a

Share on LinkedIn Comment on this article Share with Google+ Published on: April 3rd, 2014 Candice So

myApollo an antidote to privacy concerns around social media

Facebook may still be one of the world’s top social networks, handling the data of over a billion users worldwide – but for Harvey Medcalf, CEO of Arroware Industries Inc., that’s a billion

Share on LinkedIn Comment on this article Share with Google+ Published on: March 25th, 2014 Candice So

How to talk social to an anti-social CEO

ORLANDO - You know your business has to be in social media to reach its customers. You’re all stoked about getting your CEO on Twitter to start building his legions of followers and

Share on LinkedIn Comment on this article Share with Google+ Published on: January 29th, 2014 Nestor Arellano

3 tips on using Facebook for Business, with Indochino

When Indochino Inc. first began doing cross-country popup shows in November 2011, it wanted to reach out to a very specific group of people – young professional men who are interested in pairing

Share on LinkedIn Comment on this article Share with Google+ Published on: October 25th, 2013 Candice So

Three things digital marketers should know, according to Kiip’s Brian Wong

Marketing doesn’t have to be all about ads - at least, that's according to Brian Wong, the co-founder and CEO of Kiip, a mobile rewards network. Instead of serving up ads, the startup

Share on LinkedIn Comment on this article Share with Google+ Published on: October 1st, 2013 Candice So

IBM launches network for marketers

Marketers now have another well-rounded solution for analyzing data and improving relationships with customers, thanks to IBM Corp.’s release of a digital marketing network. Launching its network on Sept. 19, IBM partnered with

Share on LinkedIn Comment on this article Share with Google+ Published on: September 24th, 2013 Candice So

BroadbandTV releases new platform for YouTube’s content creators

Canadian media and tech company BroadbandTV Corp. has just kicked off an open beta phase of Viso Catalyst, a web platform allowing YouTube channel partners to learn what’s working – and what isn’t

Share on LinkedIn Comment on this article Share with Google+ Published on: September 23rd, 2013 Candice So