Google Analytics adds industry benchmarking feature

Most marketers accept that Google Analytics provides must-use data points that give feedback on marketing efforts and can help shape an ongoing online effort. The problem with it is that for all the

Share on LinkedIn Comment on this article Share with Google+ Published on: September 19th, 2014 Brian Jackson

How marketers can make use of Google+

Google+ has gotten a bad rap. In April, TechCrunch’s Alexia Tsotis and Matthew Panzarino called the social network the “walking dead” and a whole slew of other media outlets began publishing their takes

Share on LinkedIn Comment on this article Share with Google+ Published on: August 11th, 2014 Candice So

Will Google bring the right to be forgotten to Canada?

About a year ago on ITBusiness.ca, I examined the question whether we had the right to be forgotten. Then, It seemed that individual’s ability to be forgotten on the Internet was still up

Share on LinkedIn Comment on this article Share with Google+ Published on: May 30th, 2014 Monica Goyal

Freedom of speech gives Baidu right to censorship, judge rules

The U.S. courts upheld first amendment rights of Baidu, a Chinese search engine that's also the world's third-largest with an estimated 70 per cent share of the Chinese-language market. Baidu won the court

Share on LinkedIn Comment on this article Share with Google+ Published on: April 15th, 2014 Monica Goyal

Wikipedia is too late to stop paid editing

By Ilan Nass, Fueled Wikipedia paid editing is the practice where an individual receives financial compensation for creating or editing an article on the online encyclopedia. The practice has recently come under fire,

Share on LinkedIn Comment on this article Share with Google+ Published on: February 19th, 2014 Fueled

Google’s Hummingbird and how voice search can impact SEO

So, Google has performed the biggest update to its search algorithm since 2001, Hummingbird. Early buzz is that it improved search results already. But here is the real kicker, it was implemented for

Share on LinkedIn Comment on this article Share with Google+ Published on: October 25th, 2013 Curtis Sheppard

Five don’ts of writing press releases, with SEO in mind

When Google Inc. announced it was changing its policies on putting links into news releases back in August, the PR and marketing world collectively shuddered. Basically, any news release that has keywords listed

Share on LinkedIn Comment on this article Share with Google+ Published on: October 15th, 2013 Candice So

More SEO boosting pointers

So you’ve created a Web site for yourself, maybe for your business now you need to get the search engines not just to find it but try to get it on the first

Share on LinkedIn Comment on this article Share with Google+ Published on: August 29th, 2013 Curtis Sheppard

13 SEO tools you didn’t know about (and when to use them)

As the world of SEO continues to expand, no longer are SEO tools strictly for Web designers and programmers. Knowing about helpful SEO tricks and strategies is important for anyone who owns a

Share on LinkedIn Comment on this article Share with Google+ Published on: July 23rd, 2013 Joseph Stark

Google rolls out Trusted Stores program

Google launched a Trusted Stores program on Thursday that will provide online shoppers with customer satisfaction scores for participating merchants, according to a company blog post. Google will serve a Trusted Store badge

Share on LinkedIn Comment on this article Share with Google+ Published on: June 8th, 2012 Cameron Scott

Three Canadian cities named to Google’s World Wonders Project

What do the Historic District of Quebec City, Ottawa’s Rideau Canada and Lunenberg, Nova Scotia, have in common with Italy’s Pompeii, the ancient temples in Kyoto and Australia’s Shark Bay?For one, they’re all

Share on LinkedIn Comment on this article Share with Google+ Published on: May 31st, 2012 ITBusiness Staff

Leaked private key allows anyone to build Yahoo-signed Chrome extensions

Yahoo was forced to release a new version of its Axis extension for Google Chrome after the original one contained a private key that allowed anyone to digitally sign extensions in Yahoo's name.Axis

Share on LinkedIn Comment on this article Share with Google+ Published on: May 24th, 2012 Lucian Constantin

3 key features of Google’s new Knowledge Graph

Google yesterday unwrapped the first of its long-promised semantic search capabilities, dubbed Knowledge Graph. The new Knowledge Graph feature will give users more direct answers to questions and the option to search for

Share on LinkedIn Comment on this article Share with Google+ Published on: May 17th, 2012 Brad Reed

Expect smarter, easier searches from Google

The vaunted Google search engine is set for an upgrade that will make it easier for users to find the information they need by putting their searches in context, the company said Wednesday.Over

Share on LinkedIn Comment on this article Share with Google+ Published on: May 16th, 2012 Sharon Gaudin