One CMO’s journey from Apple to Avaya: Q&A with Andy Cunningham

When Andrea Cunningham first landed in Silicon Valley in 1983, she knew she wanted to be involved with tech. As a young marketing and communications professional, she landed at exactly the right place

Share on LinkedIn Comment on this article Share with Google+ Published on: June 19th, 2014 Candice So

4 lessons for entrepreneurs, straight from Silicon Valley’s Steve Blank

No one ever said entrepreneurship was easy – but if you believe Steve Blank, who helped coin the “lean startup” movement in Silicon Valley, entrepreneurship is one of the most “tough, dirty” jobs

Share on LinkedIn Comment on this article Share with Google+ Published on: May 14th, 2014 Candice So

Emerging country music star applies Lean Startup lessons

Last year we met Hannah Chapplain, a musician venturing into the world of entrepreneurship and digital media as a new client of Communitech and the Canadian Digital Media Network. Chapplain was a bit of

Share on LinkedIn Comment on this article Share with Google+ Published on: June 4th, 2013 Kayleigh Platz

Monolith Interactive fills prescription for healthcare industry apps

Simon Woodside is no stranger to some healthcare professionals' reluctant approach when it comes to adopting new technology - his own doctor finally went digital a year ago, but the system looks like

Share on LinkedIn Comment on this article Share with Google+ Published on: February 8th, 2013 Maria Karpenko

Strong startup community ‘gives before it gets’

We asked Nathan Monk, to provide a guest post about MaRS Lean Startup Day hosted earlier this week. Nathan is a go-to-market mentor with MaRS' Information Technology, Communications and Entertainment (ICE) practice. What

Share on LinkedIn Comment on this article Share with Google+ Published on: December 6th, 2012 ITBusiness Staff

Crowdfunding complements ‘lean startup’ approach and reduces risk

When I describe crowdfunding to my friends that aren’t totally tuned in to the business scene in Canada, I usually get two immediate reactions. The first one is that it seems like a

Share on LinkedIn Comment on this article Share with Google+ Published on: July 13th, 2012 Brian Jackson

30 considerations for getting tech to market: Part II

By Francis Moran and Leo Valiquette Last week, we began a three-part recap of our Commercialization Ecosystem series with insights and practical advice on securing investment capital and finding champions to help get your

Share on LinkedIn Comment on this article Share with Google+ Published on: October 18th, 2011 Francis Moran

Lean startup: It’s the Canadian way

By Jason Flick   You would have to be living under a rock not to have heard about the billions in venture capital flooding into the Valley. Venture firms raised over $60 billion

Share on LinkedIn Comment on this article Share with Google+ Published on: June 6th, 2011 IDG News Service

Taking the lean approach to market

By Francis Moran and Leo Valiquette It’s fitting that we follow up last week’s post on the strategic value of marketing in its purest sense as a process for enabling customer validation and

Share on LinkedIn Comment on this article Share with Google+ Published on: May 21st, 2011 Francis Moran

For the last time, they won’t come just because you’ve built it

By Francis Moran and Leo Valiquette “Companies that can’t clearly articulate their customer and market are not real serious companies, they are research projects … Engineering and marketing need to work together from

Share on LinkedIn Comment on this article Share with Google+ Published on: May 14th, 2011 Francis Moran

Words of wisdom: Some things change with time, others don’t

By Francis Moran and Leo Valiquette There is a German proverb that states, “An old error is always more popular than a new truth.” This is often evident in the business of getting

Share on LinkedIn Comment on this article Share with Google+ Published on: May 4th, 2011 IDG News Service

Words of wisdom: What can you learn from a thunder lizard?

By Francis Moran and Leo Valiquette “A startup is ultimately ... not just about whether an idea or a product works, it is about whether or not you can create a business around

Share on LinkedIn Comment on this article Share with Google+ Published on: April 7th, 2011 Francis Moran