Roundup: How tech firms are celebrating International Women’s Day

From Twitter hashtags to Google videos to events inviting youth to see how a tech office runs, major tech brands made a concerted effort to recognize this year's International Women's Day. A few

Published on: March 8th, 2016 Eric Emin Wood

Google adds new business-related security features to Gmail

Google Inc. has added additional security features to its Data Loss Prevention (DLP) service for Gmail, the company announced this week, making it a bit harder for users to send out sensitive information

Published on: March 1st, 2016 Eric Emin Wood

Here’s how to use your voice to write and edit in Google Docs

Having added a voice typing feature to Google Docs last year, Google Inc. recently added another update to its signature cloud-based word processing software that not only allows users to write documents by

Published on: February 29th, 2016 Eric Emin Wood

The art of creating a valuable white paper is about understanding your customers

Looking to effectively market your communications collateral is an art. Even what may seem like the most inscrutable of decisions can make a huge impact on your results. Like the inclusion of a

Published on: February 10th, 2016 Fawn Annan

3 surefire ways to make Google ban your ad

Every day, Google Inc. disables more than 2.1 million ads for violating its policies, and it disabled so many in 2015 that if you spent even one second looking at each of them,

Published on: February 1st, 2016 Brian Jackson

Google ads catching up with Facebook’s clickthrough rate: Adobe report

The global growth in paid search engine marketing (SEM) is slowing down at the expense of mobile advertising, according to a new report by Adobe Systems' Digital Index division. Among other findings, the

Published on: February 1st, 2016 Eric Emin Wood

Mobile ads engage consumers more than TV ads, Google biometric study shows

Zara Kanji, Google Canada's strategy and insights lead, was home for the holidays and catching up on the third season of Mr. Selfridge when she received an alert on her smartphone: Donald Trump’s

Published on: January 28th, 2016 Eric Emin Wood


How Google is boosting cloud networks

One of the most advanced computer networks has been built by Google over the past decade. Thousands of miles fiber of optic cables serve as Google's backbone. Furthermore, Google uses advanced networking software

Published on: January 14th, 2016 Robert Cordray

3 CMO trends for 2016 show how ‘digital disruption’ is evolving

I have covered the gamut of prognosticators in helping me to determine the most popular and most interesting marketing trends. While reading the many published experts, I asked myself what do the trends

Published on: January 12th, 2016 Fawn Annan

Chinese firms make prominent bid for western smartphone market at CES

They might be giants in China, but neither ZTE Corp. nor Huawei Technologies Co. Ltd. are household names in Canada, despite ZTE being North America's fourth-largest smartphone maker (behind Samsung, Apple and LG)

Published on: January 6th, 2016 Eric Emin Wood

Acer unveils sub-$200 Chromebook 11 at CES

Continuing a trend of Chromebooks being the portable computer of choice for the budget-conscious consumer, Acer recently announced its cheapest model yet, an updated version of the Chromebook 11 that will retail for

Published on: January 6th, 2016 Eric Emin Wood

What the consolidation of mobile app developers means for your business

New York City-based venture capitalist Fred Wilson recently posted an observation on his blog that should fascinate any marketer with even a passing interest in reaching mobile users: None of the top 25

Published on: January 4th, 2016 Eric Emin Wood

Top business smartphones for 2015: Google Nexus 5X

Since 2010’s Nexus One, every year Google has released a selection of Nexus devices, both smartphones and tablets, designed to showcase the latest version of Android and its purest vision for the platform.

Published on: December 23rd, 2015 Alex Davies